Marketing Specialist

Panorama Mortgage Group LLCFranklin Township, OH
36d

About The Position

We are looking for a creative, detail-oriented, and versatile?Marketing specialist. Expert managing marketing campaigns or projects with mesurable results, with solid understanding of social media and digital platforms.

Requirements

  • Bachelor´s degree in Marketing or Communications
  • Proven experience in executing and managing marketing campaings across various platforms digital and traditional.
  • Up-to-date experience with international web protocols, standards, and technologies.
  • Creative and open to new ideas.
  • Adaptable and willing to learn new techniques.
  • Excellent communication skills Spanish/English
  • Comfortable working in cross-functional teams and adapting to fast-paced, changing priorities, hands on experience with marketing tools

Responsibilities

  • Execute Go-to-Market Strategies: Collaborate with the marketing team to implement go-to-market plans for new products, services, or initiatives. This includes coordinating internal launch events, creating promotional materials, and ensuring alignment with overall marketing objectives.
  • Copywriting: Write clear, concise, and engaging copy for various internal communications, including emails, newsletters, intranet posts, and presentations. Ensure all messaging is consistent with brand voice and guidelines.
  • Ideation and Brainstorming: Generate innovative ideas and concepts to drive internal engagement and promote company culture. Participate in brainstorming sessions to develop creative solutions for internal marketing challenges.
  • Content Creation: Develop content for internal marketing channels, such as company newsletters, digital signage, and employee recognition programs. Create visually appealing materials using design software and other multimedia tools.
  • Campaign Coordination: Assist in the planning, execution, and tracking of internal marketing campaigns to promote company initiatives, events, and milestones. Coordinate with cross-functional teams to ensure seamless execution and maximum impact.
  • Data Analysis: Monitor and analyze the performance of internal marketing initiatives using key metrics and analytics tools. Provide insights and recommendations for optimizing future campaigns and improving overall effectiveness.
  • Collaboration and Communication: Work closely with stakeholders across the organization, including HR, corporate communications, and department heads, to gather information, align on messaging, and coordinate marketing activities.
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