Marketing Specialist

Ericsson • Somerville, NJ

4h • Remote

About The Position

Build and maintain strong relationships with the US East partners, serving as the main marketing liaison. Develop and manage co-marketing programs and campaigns aligned with both company and partner goals including webinars, emails, co-branded content, paid media, tradeshows and partner events. Collaborate with channel sales, field marketing, and product marketing to align GTM motions and maintain consistent messaging and positioning. Provide co-branded marketing assets and resources for joint marketing initiatives and partner enablement. Ensure brand consistency in all joint marketing materials. The chance to use your skills and imagination to push the boundaries of what´s possible. To build solutions never seen before to some of the world's toughest problems. You´ll be challenged, but you won't be alone. You´ll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next. What happens once you apply? Click Here to find all you need to know about what our typical hiring process looks like. We truly believe this approach drives innovation, which is essential for our future growth. DISCLAIMER: The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not an exhaustive list of all responsibilities, duties and skills required for this position, and you may be required to perform additional job tasks as assigned.

Requirements

• 5+ years of partner marketing experience
• Strong project management skills and the ability to work with multiple partners and campaigns simultaneously with attention to detail
• Experience in partner relationship management, executing partner co-marketing campaigns and managing MDF budgets
• Excellent written and verbal communication skills
• Familiarity with marketing automation, CRM tools, and data-driven marketing.
• Willingness to travel to support partner events

Responsibilities

• Build and maintain strong relationships with the US East partners, serving as the main marketing liaison.
• Develop and manage co-marketing programs and campaigns aligned with both company and partner goals including webinars, emails, co-branded content, paid media, tradeshows and partner events.
• Collaborate with channel sales, field marketing, and product marketing to align GTM motions and maintain consistent messaging and positioning.
• Provide co-branded marketing assets and resources for joint marketing initiatives and partner enablement.
• Ensure brand consistency in all joint marketing materials.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees