Marketing Professional

Humana

2d•Remote

About The Position

Become a part of our caring community and help us put health first Humana's Customer Lifecycle Marketing organization is looking for a Marketing Professional to join the team working remotely anywhere in the US. In this role, you will support Humana's growing Medicaid line of business which provides insurance and care options predominately for low-income individuals and families and those who have disabilities. Since Medicaid marketing is regulated state by state, this role requires an understanding of applicable Medicaid regulations that govern marketing efforts in each state Humana is contracted. Key Role Functions Assist with the development and deployment of campaigns, which may include traditional and digital marketing communication tactics Review and contribute to marketing tactics that are effective and appropriate for the intended Medicaid audience Work closely and collaboratively with internal and external partners to ensure work meets the organization's regulations, requirements, deadlines, and budget Facilitate communications and workflow with external agencies and partners A large percentage of time in this role will be spent supporting the Senior Professionals with preparing and executing member campaigns, project management of member and/or provider communication assets, coordinating internal/external reviews, developing presentations that showcase campaigns and performance metrics to present to stakeholders. Use your skills to make an impact

Requirements

Bachelor's degree in marketing, communications, or a related field
3+ years of business, marketing strategy, project management, digital marketing, and/or media marketing experience
Strong, demonstrated project management skills
Proficiency in Microsoft Office: Word, Excel, PowerPoint
Marketing experience with a demonstrated ability of managing and prioritizing diverse projects with direction from multiple business partners
Excellent communication skills, written and verbal; able to communicate at all levels of an organization
Must be passionate about contributing to an organization focused on continuously improving consumer experiences

Nice To Haves

Experience reviewing and communicating marketing metrics
Experience working in/with the healthcare industry
Knowledge of Medicaid
Marketing/Advertising agency experience
Project management certification
Resides within 50 miles of Louisville, KY

Responsibilities

Assist with the development and deployment of campaigns, which may include traditional and digital marketing communication tactics
Review and contribute to marketing tactics that are effective and appropriate for the intended Medicaid audience
Work closely and collaboratively with internal and external partners to ensure work meets the organization's regulations, requirements, deadlines, and budget
Facilitate communications and workflow with external agencies and partners
Supporting the Senior Professionals with preparing and executing member campaigns, project management of member and/or provider communication assets, coordinating internal/external reviews, developing presentations that showcase campaigns and performance metrics to present to stakeholders