Marketing Operations Manager

T. Rowe PriceOwings Mills, MD
20dHybrid

About The Position

At T. Rowe Price, we identify and actively invest in opportunities to help people thrive in an evolving world. As a premier global asset management organization with more than 85 years of experience, we provide investment solutions and a broad range of equity, fixed income, and multi-asset capabilities to individuals, advisors, institutions, and retirement plan sponsors. We take an active, independent approach to investing, offering our dynamic perspective and meaningful partnership so our clients can feel more confident. We believe doing the right thing for our clients and our associates is good business . With a career at the firm, y ou can expect opportunities to create real impact at work and in your community. Y ou’ll enjoy resources to support your career path, a s well as compensation , benefits , and flexibility to enrich your life. Here, you’ll find a collaborative culture that respect s and valu e s differences and colleagues who share a spirit of generosity . Join us for the opportunity to g row and make a difference in ways that matter to you . Role Summary Conducts a broad range of marketing operations activities to ensure the accurate, timely, and compliant production, fulfillment, and distribution of Retirement Plan Services (RPS) digital and print marketing materials. Serves as an internal project manager for mid- to large-scale projects, managing schedules, resources, deliverables, and interdependencies. Ensures RPS marketing stakeholders and vendors are collaborating to meet established milestones and deliverables. Typically, responsible for a single, defined area of focus (e.g., production, distribution, etc.) and manages the execution of associated activities.

Requirements

  • Bachelor's degree or the equivalent combination of education and relevant experience AND
  • 5+ years of total relevant work experience

Nice To Haves

  • Knowledge of Adobe products – specifically Adobe Experience Manager (AEM) and Adobe Workfront
  • Retirement plan knowledge – specifically participant communications/experience
  • Strong project management skills
  • Results-oriented with strong sense of accountability and ownership
  • Capability to work independently and collaboratively

Responsibilities

  • Advises internal clients on operational process(es) related to digital and print content managed in Adobe Experience Manager (AEM) and Seismic.
  • Actively participates in content governance meetings to ensure a thorough understanding of RPS participant content campaign objectives, timing, and necessary collateral (print, digital, etc.).
  • Develops production/service plans across a wide variety of participant content types and complexity that align with RPS campaign objectives.
  • Presents to stakeholders and leads negotiations to land on the final operational plans to support content needs.
  • Outlines the advantages and disadvantages of the presented choices, ensuring stakeholders understand the effects on project cost and timing.
  • Conducts regular reporting of operational activities for assigned content.
  • Manages the legal review schedule(s), taking steps to adjust resources and timing when challenges arise, or changes occur.
  • Seeks to anticipate unforeseen issues and prepares contingency plans accordingly.
  • Ensures execution of operational plans for assigned content includes the appropriate regulatory provisions.
  • Coordinates control activities such as confirming adherence to brand standards, inclusion of regulatory requirements/disclaimers and overall quality of content. When deviations are observed, oversees remediation and sees through to conclusion.
  • Recommends changes to standards and protocols for monitoring compliance to address ongoing issues.
  • If directed, determines availability of internal resources and performs cost/benefit analyses for outsourcing work to vendors.
  • Researches appropriate vendors/suppliers and prepares technical specifications and solicits bids.
  • Awards vendor/supplier contracts and monitors performance, ensuring stakeholders satisfaction.
  • Coaches vendor to improve performance by identifying quality issues or nonconformance to established service-level agreements.

Benefits

  • Competitive compensation
  • Annual bonus eligibility
  • A generous retirement plan
  • Hybrid work schedule
  • Health and wellness benefits, including online therapy
  • Paid time off for vacation, illness, medical appointments, and volunteering days
  • Family care resources, including fertility and adoption benefits
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