Marketing, Media, and Communications Coordinator - Marketing and Public Relations

County of Riverside, CAMoreno Valley, CA
48dHybrid

About The Position

The Riverside University Health System Medical Center seeks a Marketing, Media, and Communications Coordinator to join the Marketing and Public Relations team in Moreno Valley.  This position is responsible for collaborating with RUHS departments to develop campaigns and produce communication materials that promote programs and services to both internal and external audiences. Tasks encompass the creation of flyers, advertising signage, newsletter articles, social media posts, and talking points.

Requirements

  • OPTION I Education: Graduation from an accredited college or university with a Bachelor's degree with major coursework in communications, healthcare marketing, healthcare communications, marketing communications, advertising, or a directly related field. A Master's degree from an accredited college or university in healthcare communications or closely related field is preferred. (Additional qualifying experience may be substituted for up to two years of the required education on the basis of 30 semester or 45 quarter units of the specified coursework equivalent to one year of experience.) Experience: Three years producing marketing, public relations, and/or healthcare education communications programs and campaigns, which included copywriting, production planning, directing, and editing.
  • OPTION II Education: Graduation from an accredited college or university with a Bachelor's degree with major coursework in communications, telecommunications, broadcasting, media arts technology, instructional media technology, theatre, film and digital production, or a directly related field. (Additional qualifying experience may be substituted for up to two years of the required education on the basis of 30 semester or 45 quarter units of the specified coursework equivalent to one year of experience.) Experience: Three years producing documentary, marketing, public relations, and/or education video or digital programs which included scriptwriting, production planning, directing, and editing. Six months of this experience must have included the marketing and distribution of video or digital productions or programs.
  • Occasional driving required - must have a valid CDL
  • Occasional walking/lifting/kneeling

Nice To Haves

  • Proficient in graphic design, photography, and videography/video editing
  • Skilled in creating and editing social media videos
  • Experience in managing social media accounts and analyzing performance metrics
  • Proficiency in advertising strategies and media buying
  • Strong writing abilities for articles and scripts
  • Familiarity with branding principles and developing marketing campaigns
  • Knowledgeable in Canva, Mailchimp, Microsoft Office, and Adobe products, particularly Premiere Pro, InDesign, and Photoshop

Responsibilities

  • Coordinate public outreach activities and internal messaging for various service lines as assigned.
  • Design and produce a range of deliverables, including newsletters, flyers, brochures, short videos, and photographing events.
  • Assist in the planning and implementation of marketing, media/communications services, campaigns, and organizational events.
  • Develop marketing or media program communications content and/or digital production content.
  • Prepare and negotiate contracts and memoranda of understanding with County departments/ agencies, other public agencies and outside organizations to produce marketing communications campaigns, video or digital programs, media productions, and related educational and training materials.
  • Develop budgets and cost estimates for clients; negotiate contracts and memoranda of understanding with other jurisdictions for marketing communications, media, or digital productions.
  • Design and coordinate all aspects of marketing communications, and direct the technical and artistic development of multi-media or digital presentations, including artwork, narration, dialogue, and music.
  • Plan production schedules; select and direct the cast, narrators, and other personnel involved in media or digital productions; edit or supervise the editing of media and printed communications materials.
  • Recommend the purchase of departmental marketing/media equipment or communications systems; collaborate with County department/agency units to provide support for training and community outreach activities.
  • Act as a consultant to management regarding the public relations and marketing aspects of the department/agency's programs.
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