Marketing Manager - Rental Guardian

INHABIT IQ•Knoxville, TN

3d•Hybrid

About The Position

Inhabit is a global proptech software company serving the residential and vacation property management industries. Our team members deliver best-in-class software solutions and services while fostering innovation and collaboration with business leaders and industry experts. Inhabit believes that property managers are central to the success of the residential and vacation housing markets and delivers products built to empower them, their investors, and communities. Come help build the company you want to Inhabit. To learn more, visit Inhabit.com. Rental Guardian is a leading provider of innovative insurance solutions for the vacation rental industry. We empower property managers and owners with tools to protect their assets and enhance guest experiences. We are seeking a dynamic Marketing Manager to join our team and drive impactful marketing strategies that align with our growth objectives. The Marketing Manager will lead the development and execution of marketing initiatives that strengthen Rental Guardian’s brand presence and drive customer engagement. This role requires a strategic thinker with hands-on experience in digital marketing, a strong understanding of insurance marketing and compliance, and the ability to leverage AI-driven best practices to optimize campaigns.

Requirements

5–10 years of marketing experience, with a strong focus on digital marketing and insurance-related compliance.
Proven track record in managing multi-channel campaigns and driving measurable results.
Familiarity with insurance marketing regulations and best practices.
Comfort and proficiency in using AI tools for marketing automation, analytics, and content optimization.
Strong analytical, project management, and communication skills.
Ability to thrive in a fast-paced, collaborative environment.
Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s preferred).

Responsibilities

Develop and implement comprehensive marketing strategies across digital channels (SEO, SEM, social media, email, content marketing).
Work with the Sr. Paid Media manager to optimize paid advertising campaigns and organic growth initiatives.
Ensure all marketing materials and campaigns comply with insurance industry regulations and standards.
Collaborate with internal teams and external partners to create compelling content and messaging.
Utilize AI tools and emerging technologies to enhance marketing efficiency, personalization, and analytics.
Develop and implement comprehensive marketing strategies across digital channels (SEO, SEM, social media, email, content marketing).
Work with the Sr. Paid Media manager to optimize paid advertising campaigns and organic growth initiatives.
Ensure all marketing materials and campaigns comply with insurance industry regulations and standards.
Collaborate with internal teams and external partners to create compelling content and messaging.
Utilize AI tools and emerging technologies to enhance marketing efficiency, personalization, and analytics.