Marketing Manager

Artists ReEnvisioning Tomorrow IncPeoria, IL
$45,000 - $52,000

About The Position

The Marketing Manager is ART INC's lead executor for marketing, communications, and community engagement. This is a player-coach role — equal parts hands-on doer and people leader — responsible for applying ART INC's established brand with discipline, consistency, and excellence across every platform and every community touchpoint. This is not a strategy-from-scratch role. ART INC has a brand, a voice, and a direction. What this role does is execute ART INC's established brand with discipline, consistency, and excellence — channeling creativity into results rather than reinvention, and building a marketing function the whole organization can depend on. The Marketing Manager directly supervises the Marketing & Engagement Coordinator and the IT/Marketing Specialist, ensuring both direct reports have clear direction, deadlines, and the support they need to deliver consistently. This person works closely with the CEO on donor-facing events and external visibility, and coordinates regularly with the Chief Operations & Programs Officer to ensure program marketing needs are met and community outreach efforts are aligned with program priorities. This role is built for someone who is energized by mission-driven work, thrives in a fast-paced environment, and knows how to lead a team and deliver results within a lean, purpose-driven organization. If you are a self-starter who takes ownership, builds structure, and brings others along with you — this role was built for you.

Requirements

  • 3–5 years of experience in marketing, communications, or a closely related field
  • Demonstrated experience managing social media platforms and producing digital content that drives engagement
  • Proficiency in Canva (required) and Adobe Creative Suite
  • Experience supervising or directing others, including managing timelines and accountability
  • Strong project management skills with the ability to handle multiple priorities without dropping the ball
  • Excellent written and verbal communication skills with a sharp eye for brand consistency and voice
  • Comfortable in community settings — festivals, outreach events, public-facing tables — with energy, warmth, and professionalism
  • Self-directed and proactive — this person does not wait to be managed
  • Proficiency in Microsoft 365 (Word, Excel, Outlook, Teams, SharePoint)

Nice To Haves

  • Experience in a nonprofit, education, youth development, or community-based organization
  • Basic website management experience (WordPress or similar)
  • Photography or video production skills
  • Bilingual communication abilities
  • Familiarity with grant reporting, donor communications, or funder-facing marketing

Responsibilities

  • Execute ART INC's established marketing and communications strategy with consistency, discipline, and attention to detail — working within existing brand standards rather than recreating them
  • Serve as brand steward — ensuring existing templates, voice guidelines, and visual standards are applied correctly across all materials and channels
  • Manage a master marketing calendar integrated with program and organizational priorities
  • Track and report on marketing performance metrics to inform leadership decisions
  • Attend program management meetings led by the COPO to stay current on program priorities and upcoming marketing needs
  • Maintain a standing coordination check-in with the COPO to align on program-related marketing deliverables
  • Own ART INC's social media presence across all platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube and others as appropriate)
  • Develop and manage a consistent content calendar and execute posts with quality, frequency, and engagement in mind
  • Coordinate a youth content contributor pipeline — leveraging student participants in ASALA and Pathways to generate authentic, mission-aligned content under the Marketing Manager's direction and oversight
  • Monitor engagement, respond to community interactions, and grow ART INC's digital audience
  • Capture or coordinate the capture of photos and video at events and programs for ongoing content use
  • Produce or coordinate all organizational marketing materials — flyers, digital graphics, event promotions, program collateral, and campaign assets — using established ART INC brand standards and templates
  • Manage the IT/Marketing Specialist on design and production projects with clear briefs, timelines, and quality expectations
  • Step in as a hands-on executor when capacity gaps exist — this role does not delegate everything
  • Manage website updates and ensure ART INC's digital presence stays current and compelling
  • Manage an annual community outreach calendar
  • Prepare staff, program teams, and volunteers with the right materials, talking points, and collateral before every community event
  • Attend key high-visibility events to represent ART INC and ensure brand consistency in the field
  • Coordinate program staff as mission ambassadors at community events — leveraging their ability to speak directly and authentically to ART INC programs
  • Manage the Marketing & Engagement Coordinator on community presence and event execution
  • Ensure no event goes out without the right representation, the right message, and the right materials
  • Directly supervise the Marketing team
  • Provide clear direction, task prioritization, deadlines, and accountability for both direct reports
  • Conduct regular check-ins and performance conversations to ensure consistent execution and professional growth
  • Build systems and workflows that reduce dependency on any single person — including yourself
  • Onboard and manage youth content contributors as part of the broader content strategy
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