Marketing Manager

RITALKAMontevideo, MN
$65,000 - $90,000Onsite

About The Position

The Marketing Manager oversees marketing strategies across all company brands, balancing traditional marketing tactics with modern digital approaches. This role develops and executes campaigns that enhance brand visibility, engage customers, and drive sales growth through channels such as trade shows, print advertising, product literature, social media, and SEO.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field
  • 5+ years of experience in marketing with exposure to both traditional and digital strategies, including content creation
  • Experience with team leadership and cross-departmental collaboration
  • Time management and multi-tasking skills with a drive to meet deadlines
  • Demonstrated initiative, perseverance, and attention to detail
  • Solid knowledge of marketing tools and platforms (e.g., Google Analytics, Adobe Creative Suite, Canva, Mailchimp, Hootsuite, Wordpress, etc.)
  • Experience with print, trade shows, collateral development, and campaign coordination
  • Strong analytical skills and experience with Excel and other Microsoft products
  • OR Any combination of education and experience that would provide the required skill and knowledge for successful performance would be acceptable.

Responsibilities

  • Manage the marketing staff, providing guidance and feedback to ensure content is appropriate, applicable, and aligns with strategies and overall marketing objectives
  • Partner with company leaders to develop, implement, and manage overall marketing strategies that integrate traditional and digital tactics and maintain brand continuity
  • Support sales growth through the planning, coordination, and execution of marketing collateral and activities, including trade shows, events, print advertising, email campaigns, product literature, social media, and digital ad campaigns
  • Maintain a digital and SEO strategy to ensure online content is optimized for visibility
  • Collaborate with the marketing and IT staff to ensure company websites are user-friendly, up-to-date, and consistent with branding
  • Track and report marketing performance using analytics tools, providing insights and recommendations for improvement
  • Stay current on traditional and digital marketing trends to continually enhance brand presence
  • Manage multiple projects simultaneously and coordinate with cross-functional teams to ensure timely delivery of marketing initiatives

Benefits

  • Medical, Dental, & Vision Insurance
  • HSA/FSA options
  • Accident & Critical Illness Insurance
  • Short- and Long-Term Disability
  • 401(k) with Employer Match
  • Term Life Insurance
  • Employee Assistance Program
  • Employee-of-the-Month and Year
  • RITALKA University
  • Employee Luncheons
  • Family Company Picnic
  • Community Volunteering
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