Marketing Manager

RetSci•Atlanta, GA

1d•Hybrid

About The Position

RetSci is hiring its first dedicated marketing hire to build and own our marketing function from the ground up. This role will be responsible for defining and executing our marketing strategy, refreshing our website, and creating the foundational content and campaigns that support sales, partnerships, and brand awareness. You’ll have a high degree of autonomy to identify priorities, test ideas, and shape how RetSci shows up to the market. You’ll collaborate closely with leadership, sales, and our Consulting and Science teams. This is an individual contributor role with the opportunity to grow into a team lead as RetSci scales. This role is based in Atlanta, GA.

Requirements

5+ years of experience in B2B marketing, preferably in SaaS, data, AI, consulting, or enterprise technology
Experience building or owning marketing for a smaller or fast-growing company (startups or scale-ups are a big plus)
Strong writing and messaging skills with the ability to translate technical concepts into clear business value
Hands-on experience with: Website management (WordPress or similar CMS) Content marketing and basic SEO Social media (especially LinkedIn for B2B) Email marketing tools and basic automation
Strong project management skills and the ability to prioritize independently
A builder mindset — you’re excited to create structure where none exists yet

Nice To Haves

Experience in retail, supply chain, data science, or analytics-related industries
Experience partnering closely with Sales on pipeline and enablement
Comfort working with light design tasks or managing freelance designers
Experience launching or repositioning a brand
Startup or first-marketer experience

Responsibilities

Develop, own, and execute the overall marketing strategy for RetSci, aligned with company growth goals
Lead a major refresh of the RetSci website, including messaging, structure, and content
Plan and manage multi-channel marketing campaigns to drive brand awareness, engagement, and lead generation
Create high-quality content for the website, including blog posts, landing pages, case studies, and marketing copy
Build and maintain sales enablement materials (pitch decks, one-pagers, case studies, solution briefs, etc.)
Manage and grow RetSci’s social media presence (especially LinkedIn) through consistent content and partnership announcements
Design or coordinate the creation of marketing visuals and brand assets (social graphics, website banners, light design work)
Maintain and update the website using WordPress or similar CMS tools
Execute and optimize email marketing campaigns (newsletters, customer communications, basic automation)
Implement SEO best practices to improve organic visibility and website traffic
Track marketing performance metrics and continuously improve based on data and insights
Collaborate closely with Sales and Leadership to ensure consistent messaging and positioning
Act as the “owner” of RetSci’s brand voice and market presence

Benefits

Competitive salary, benefits, and equity stock plans for all employees
The week between Christmas and New Year's Day as holidays
Great medical insurance & 401K with matching
On Wednesdays, we have free lunches, and our office building has a complimentary gym with free classes from yoga to kickboxing. We also have a game room, so we have the occasional table tennis competition or a game of shuffleboard.
Work-Life Balance: 21 paid time off, major national holidays in the US
Unlimited days of Work from Anywhere flexibility every year. We’d like to ensure you have the time and flexibility to recharge and spend time with your loved ones.
Casual dress code, free snacks, drinks, and social events!
Mentorship Program, where you can be a mentor or a mentee.
Referral Program Bonus
A cool welcome pack with laptop & all necessary IT kit for work