Marketing Manager (Hybrid/Newark, NJ)

Prudential Financial•Newark, NJ

1d•$120,000 - $140,000•Hybrid

About The Position

As the Global Asset Management business of Prudential, we’re always looking for ways to improve financial services. We’re passionate about making a meaningful impact - touching the lives of millions and solving financial challenges in an ever-changing world. We also believe talent is key to achieving our vision and are intentional about building a culture on respect and collaboration. When you join PGIM, you’ll unlock a motivating and impactful career – all while growing your skills and advancing your profession at one of the world’s leading global asset managers! If you’re not afraid to think differently and challenge the status quo, come and be a part of a dedicated team that’s investing in your future by shaping tomorrow today. At PGIM, You Can! What you will do We are looking for a highly motivated and creative marketing professional to support public and private credit product marketing initiatives geared towards our institutional client base. This position reports to the Head of Public and Private Fixed Income Marketing and is responsible for the development, creation, and execution of integrated marketing strategy, content, and campaigns. This position requires close collaboration with internal functional areas including sales, client management, portfolio management, research, product development, digital/design, legal, and compliance to see initiatives through to completion. This position is based out of our Newark, NJ office. Our organization follows a hybrid work structure with 3 days in the office and 2 days working from home.

Requirements

Strong understanding of financial markets, asset classes, and investment products.
5+ years of B2B marketing experience in financial services or asset management; fixed income experience a plus.
Demonstrated experience with developing and producing video, webcasts, and podcasts.
Data driven mindset; proven aptitude for financial data.
Strong writing skills to support the creation of scripts, summaries, outlines, etc.
Strong sense of brand guidelines and visual harmony.
Ability to learn and navigate systems, including Salesforce.
Proficient in Microsoft Excel, PowerPoint, and Word.
Self-starter with a ability to collaborate and remain organized.
Experience successfully prioritizing and leading multiple projects at a time, under tight deadlines.

Nice To Haves

MBA or FINRA Series 6 or 7 a plus.

Responsibilities

Develop and manage fixed income focused content, communications, and initiatives to support institutional sales activity and help drive engagement
Manage multi-faceted, integrated marketing campaigns from end to end, including content creations, journey development, production/execution, and measurement.
Collaborate with institutional client group to deeply understand selling processes and account nuances, identify lead generation opportunities, and serve as intermediary to the broader marketing organization.
Establish and maintain relationships with internal functional areas and develop marketing strategies to help meet collective goals.
Analyze marketing metrics on an ongoing basis to determine performance and use findings to optimize future initiatives.
Conduct competitive research on topics key competitors are focused on.
Perform all aspects of marketing legal and compliance review and firm approval process.
Manage inventory of firm-specific literature to ensure compliance requirements are met, data is current, and messaging is relevant.

Benefits

Market competitive base salaries, with a yearly bonus potential at every level .
Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave .
401(k) plan with company match (up to 4%).
Company-funded pension plan.
Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs.
Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.
Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service.
Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance.

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