Marketing Communications Manager - Mahwah NJ/Hybrid

Mindray North America

6d•Hybrid

About The Position

Mindray North America is seeking a Marketing Communications Manager to lead how the organization communicates its brand, products, and value across the healthcare market. This role owns the development and execution of integrated marketing communications that support business priorities, product launches, and go-to-market initiatives across multiple modalities. This position blends strategic leadership with hands-on execution and people management. The Marketing Communications Manager guides messaging, approves campaigns within brand and compliance standards, partners cross-functionally, and leads a team responsible for delivering high-quality, impactful communications across digital, print, events, and sales enablement channels.

Requirements

Bachelor’s degree in Marketing, Communications, or related field (advanced degree a plus)
7–10 years of marketing communications experience
3–5 years of people management experience
Excellent written, verbal, and presentation communication skills
Expertise across digital, content, social, web, events, and sales enablement
Strong strategic thinking with high attention to detail
Confident, professional presence with strong cross-functional influence
Ability to manage complex workloads and shifting priorities
Highly organized with strong project ownership and follow-through
Eye for design, layout, and typography with the ability to provide constructive feedback
Advanced proficiency in Microsoft Office and SharePoint; working knowledge of CMS platforms, marketing automation tools, and digital marketing technologies

Nice To Haves

Healthcare or medical device experience preferred
Tradeshow and event marketing experience preferred

Responsibilities

Develop and execute integrated marketing communications strategies aligned to business and go-to-market objectives
Translate complex clinical and technical concepts into clear, compelling, value-based messaging
Ensure a consistent, trusted brand voice and visual identity across all external channels
Partner with product and marketing leaders to support new product launches and extensions
Lead creation of customer-facing collateral including digital and print advertising, email campaigns, case studies, videos, sales tools, and clinical/economic value materials
Own press releases and supporting downstream communications
Serve as the central point of coordination for marketing communications projects, managing intake, prioritization, timelines, approvals, and delivery
Oversee content, structure, and performance of the Mindray North America website
Partner with global web teams to ensure alignment with enterprise standards
Lead SEO strategy, vendor partnerships, and ongoing digital optimization
Own marketing automation initiatives supporting demand generation and customer engagement
Lead communications strategy for industry tradeshows and events
Define key messages, themes, and value propositions aligned to event goals
Oversee development of event-related assets including emails, landing pages, booth messaging, presentations, social media, and press outreach
Track results and provide insights to improve future event performance
Partner with HR and internal stakeholders on campaigns celebrating milestones, achievements, and employee impact
Develop internal success stories that connect individual contributions to broader business goals
Lead, coach, and develop a team of marketing communications professionals
Set goals, manage performance, and support ongoing development
Own workflows, governance, and planning processes
Manage agency and vendor relationships and track budgets and forecasts
Create scalable processes and templates to improve efficiency
Deliver quarterly marketing communications reports highlighting impact, insights, and recommendations