Marketing Manager

Valor Christian High School•Highlands Ranch, CO

7d•$65,000 - $75,000•Onsite

About The Position

The Marketing Manager develops and executes digital-first marketing strategies that strengthen Valor Christian High School’s brand awareness, enrollment pipeline, and long-term audience growth. This role is primarily responsible for the school’s digital ecosystem including website strategy, digital advertising, SEO, analytics, and platform optimization. As both a strategic leader and hands-on practitioner, the Marketing Manager blends creativity with technical skill, data fluency, and operational discipline. Partnering closely with Admissions and school leadership, this role extends Valor’s reach to prospective audiences through effective, performance-driven marketing. The ideal candidate pairs strong interest with demonstrated expertise in building systems, optimizing performance, and using data to guide decisions within a mission-driven, student-centered environment. They are energized by discovering tools and platforms that help the organization work smarter, scale impact, and steward resources well. This role provides strategic leadership and operational alignment for institutional communications, with a primary focus on translating established vision and priorities into effective audience growth, digital platforms, and performance marketing strategies. The Marketing Manager ensures marketing strategy and communications execution are coordinated, clearly scoped, and mutually supportive, without assuming ownership of institutional vision or day-to-day internal communications. Valor Christian High School is a decidedly Christian, college preparatory school whose core values honor a biblical foundation. Valor employees are faith-filled, joyful believers who are active in a local, Christian church whose beliefs are in alignment with the school’s Statement of Beliefs. They are both called and committed to the school’s vision and mission and seamlessly integrate faith into their daily work. You will be most successful if you have a true servant’s heart, a teachable spirit, a love for the Lord Jesus Christ, and a commitment to the school’s beliefs and values.

Requirements

Bachelor’s degree in marketing, communications or a relevant field
6+ years of experience in marketing, communications or a relevant field
Excellent relational skills in team management and collaboration
Excellent communication skills, oral and written
Strong strategic and analytical skills with a proven track record in developing multi-channel strategies
Self-motivated with ability to quickly learn new software and systems
Knowledge of working with both print and digital media, as well as collaborating with vendors such as printers, graphic designers, and photographers
High proficiency with website content management, building systems, and digital marketing platforms such as FinalSite (preferred) and BlackBaud
Experience with Google Analytics, Google Ads, Meta Ads Manager, SEO tools, CRM or lead tracking systems, and budget optimization in performance marketing
Proficiency with Mac computers, Microsoft Office, Google Suite (Mail, Docs, Drive, Calendar), social media channels, and customer data systems
Google: Ads Certification or Digital Garage Certificate
HubSpot: Email Marketing Certification or Inbound Certification
StoryBrand: Marketing Workshop or Equivalent
Comparable professional training in SEO, website strategy, analytics, performance marketing, or Meta Blueprint for social ads

Nice To Haves

Experience in the nonprofit and/or educational sector is preferred
Demonstrated results from past campaigns, such as a portfolio or case studies
Experience in regulated industries or audience segmentation for families preferred
Familiarity with tools such as Adobe Creative Cloud, project management platforms (e.g. Asana or Trello), WordPress, social media management platforms, and AI-enhanced marketing tools (for content generation or SEO) preferred

Responsibilities

Possess and Model a Growing Relationship with Christ
Demonstrate Trustworthy Commitment to Valor’s Christian Community
Lead Digital Advertising and Performance Marketing
Establish Marketing Measurement and Insights
Manage an Efficient Project and Platform Pipeline
Collaborate Cross-Functionally & Provide Strategic and Inspiring Team Management
Produce Clear and Compelling Marketing and Communications
Serve as a Leading Voice of the School
Other Secondary Responsibilities
Serve Wholeheartedly as an Exceptional Teammate
Demonstrate a Commitment to Fulfilling Valor’s Vision and Mission
Demonstrate a Commitment to Growth