Marketing Manager, Social Media Strategy, Ads Marketing

Google • San Francisco, CA

5h • $142,000 - $205,000

About The Position

In Google Advertising, we help businesses globally get online, and grow through
the power of digital technologies.

Positioned at the heart of Global Advertising Marketing, this role lives within
the Global Brand, Narratives and Content team—the creative powerhouse
responsible for defining how Google speaks to the world’s marketers. We’re the
architects of the Google Advertising narrative, transforming product goals into
high-energy, global content that defines the industry conversation. Organic
social is the heartbeat of Google Advertising Marketing, and the backbone of how
we go-to-market.

In this role, you’re a creative director, a cultural analyst, a strategist, and
a maker rolled into one. You’ll sit at the epicenter of our most ambitious
product launches and global events, transforming Artificial Intelligence and
Google Advertising narratives into scroll-stopping stories that drive massive
scale.The US base salary range for this full-time position is $142,000-$205,000
+ bonus + equity + benefits. Our salary ranges are determined by role, level,
and location. Within the range, individual pay is determined by work location
and additional factors, including job-related skills, experience, and relevant
education or training. Your recruiter can share more about the specific salary
range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the
base salary only, and do not include bonus, equity, or benefits. Learn more
about benefits at Google [https://careers.google.com/benefits/].

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in advertising technology or digital media.
• Experience implementing go-to-market strategies or scaled marketing programs.
• Experience in the social landscape and digital marketing ecosystems.
• Experience managing cross-functional projects and maintaining executive-level relationships.
• Experience with the evolving AI landscape and its impact on the digital advertising industry.

Nice To Haves

• Experience building high-quality content for multiple formats and channels.
• Ability to deliver insights-driven marketing strategies and plans.
• Ability to serve as a skilled written and verbal communicator by crafting messages for various audiences, including executives, and turning technical product updates into compelling marketing content for external partners.
• Excellent program and project management skills to creatively build strategies and deliver high quality work against tight deadlines.

Responsibilities

• Build strategy end-to-end for Google Advertising’s largest owned channels; integrate social into every major Advertising initiative, ensuring our presence is intentional, data-driven, and indispensable.
• Raise the bar for what "Google-quality" content and creative looks like, whether it’s writing a sharp thread, directing a short-form video, or experimenting with new artificial intelligence-powered creative formats.
• Oversee editorial strategy and direction for top owned channels; connect the dots across hero content platforms and the Advertising narrative, ensuring our content tells a cohesive story across channels.
• Move with velocity and set tight deadlines for high-stakes launches with the agility of a startup founder and the precision of a program manager.
• Take responsibility for building and selling ideas and plans to leadership, and for being the connective tissue between creative teams, product stakeholders, and executive leadership.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level