Marketing Manager OEM (Evident MIS)

Evident•Needham, MA

54d•Hybrid

About The Position

Evident Scientific designs and manufactures a diverse range of life science and industrial products, including microscopes (conventional and digital) as well as new innovative digital pathology solutions. We serve a diverse range of customers doing cutting-edge research in the Life Science and Material Sciences including, Hospitals, Academia, Pharmaceutical, semiconductor, electrical and many more. With a global footprint we are guided by a core of scientific innovation providing optical intelligence that pushes the limits of clarity. Evident was originally Olympus Corporation’s Scientific Solutions division. In 2022, we became a stand-alone company before becoming independent in 2023. Although our name is different, our technological expertise, manufacturing capabilities, and commitment to our customers remain unchanged. We like to think of ourselves as a ‘new 100-year-old company’ that fuses a rich heritage of knowledge and expertise with leading-edge technological innovation to deliver novel solutions that empower our customers to help make the world a healthier and safer place. We are seeking an experienced and execution-focused Marketing Manager, OEM to support the commercialization and growth of Evident’s OEM portfolio. This role is responsible for executing marketing programs that enable partner success, support long-cycle sales models, and strengthen Evident’s position within OEM ecosystems. The ideal candidate brings strong B2B marketing fundamentals, experience supporting indirect or partner-led sales models, and the ability to operate effectively in a global, matrix organization.

Requirements

Educational Background: University degree in natural sciences, medicine, business administration, or a related field.
Proven Experience: >5 years’ experience in a leading marketing role, demonstrated success in product marketing and leading global campaigns, ideally with experience in B2B environments supporting technical products.
Commercial Acumen: Strong data-driven decision-making skills to assess campaign and channel performance, with a keen understanding of market trends.
Collaborative Skills: Excellent ability to work effectively across different stakeholder groups in an international team environment.
Communication Skills: Superior English communication skills, both written and verbal.
Travel Requirement: Willingness to travel approximately 30% of the time.

Responsibilities

Application Marketing Execution: Develop and execute marketing programs that position Evident technologies within partner systems, clearly articulating application value and integration benefits.
Go-to-Market Enablement: Support go-to-market execution by translating product capabilities into clear messaging, positioning, and sales enablement aligned to partner use cases.
Content Development: Lead development of application-focused marketing content including solution briefs, integration examples, technical overviews, visuals, and web content.
Cross-Functional Collaboration: Partner with product management, applications, sales, and regional teams to ensure marketing materials accurately reflect customer stories.
Campaign Execution: Execute targeted marketing programs focused on awareness, credibility, and opportunity support focused on solution selling and partnership.
Event & Partner Support: Support events, partner meetings, demonstrations, and joint marketing activities in collaboration with global and regional teams.
Content Management: Manage and maintain global marketing content in enablement systems, ensuring consistency, accuracy, and relevance.
Market & Application Insights: Gather market, application, and competitive insights to refine messaging and prioritization.
Performance Tracking: Track marketing effectiveness using enablement adoption, engagement, and opportunity-support indicators, and optimize accordingly.