Marketing Copywriter

Drake Cooper•Boise, ID

20h

About The Position

COPYWRITER (Mid-Sr. Level) Drake Cooper is looking for a talented copywriter to join our creative team. In this role, you'll play a key part in developing big-picture campaign ideas and concepts for our clients, while also bringing those ideas to life across channels, including video, audio, digital, out-of-home/environmental, social, and experiential. We’re looking for someone with a strong background in campaign development who’s also skilled at crafting compelling, on-brand social content. If you’ve got a knack for storytelling, sharp writing skills, and a creative mind that turns ideas into impactful narratives, we’d love to hear from you! What You’ll Do as a Copywriter at Drake Cooper Concept, write, and help produce standout campaigns and content that deliver results. Craft sharp, persuasive copy for print, digital, social, video, audio, and more, adapting your tone and style to fit each platform. Translate marketing strategies into smart, creative concepts that genuinely connect with people. Recognize what makes a brand or product stand out, both to current and potential clients. Tap into emotions and behavior to leverage, meaningful insights that drive compelling work. Keep an eye on culture, industry trends, and what’s working creatively in the world around you. Don’t settle for “expected.” Push boundaries, challenge norms, and bring fresh energy to everything you do. Align your work with the goals, objectives, and direction set by the strategy and account teams, partnering with both teams throughout the process. Carefully review and edit your copy for clarity, grammar, and accuracy. Collaborate with designers, art directors, media, and producers to bring ideas to life. Edit and update content based on feedback, whether it’s internal or from a client. Communicate, respond to feedback promptly, and work with outside vendors or partners when needed to complete projects. Offer guidance and support to junior copywriters, content creators, and production artists as they grow in their roles.

Requirements

3+ years of advertising agency experience
Skilled at writing for multiple channels: print, digital, social, video, email, OOH, etc.
Fluency and experience with social media content creation
Comfortable with campaign/platform concepting and ideation, not just written execution.
Comfortable presenting ideas and work to internal teams or clients.
Ability to give and receive feedback constructively.
A portfolio showcasing a range of creative work across media, including campaigns, digital content, social, video scripts, etc.
Comfortable presenting ideas and work to internal teams or clients.

Responsibilities

Concept, write, and help produce standout campaigns and content that deliver results.
Craft sharp, persuasive copy for print, digital, social, video, audio, and more, adapting your tone and style to fit each platform.
Translate marketing strategies into smart, creative concepts that genuinely connect with people.
Recognize what makes a brand or product stand out, both to current and potential clients.
Tap into emotions and behavior to leverage, meaningful insights that drive compelling work.
Keep an eye on culture, industry trends, and what’s working creatively in the world around you.
Don’t settle for “expected.” Push boundaries, challenge norms, and bring fresh energy to everything you do.
Align your work with the goals, objectives, and direction set by the strategy and account teams, partnering with both teams throughout the process.
Carefully review and edit your copy for clarity, grammar, and accuracy.
Collaborate with designers, art directors, media, and producers to bring ideas to life.
Edit and update content based on feedback, whether it’s internal or from a client.
Communicate, respond to feedback promptly, and work with outside vendors or partners when needed to complete projects.
Offer guidance and support to junior copywriters, content creators, and production artists as they grow in their roles.