Marketing Coordinator: Strategic Campaigns & Event Execution

GXA • Richardson, TX

1d • Hybrid

About The Position

GXA is seeking a hands-on, detail-oriented Marketing Coordinator with a strong background in event marketing to help us execute impactful campaigns that attract and engage our ideal clients—C-level executives at growing SMBs. This is an execution-heavy role where you’ll take ownership of marketing logistics, event coordination, and campaign follow-through to help drive new business and brand awareness.

Requirements

• 2–4 years of experience in marketing coordination with a strong emphasis on physical and virtual event management
• Proven ability to manage multiple projects, vendors, and deadlines simultaneously
• Experience with marketing automation and CRM tools (HubSpot preferred)
• Confidence working cross-functionally with sales, operations, and leadership teams
• Excellent communication skills—written, verbal, and interpersonal
• Strong organizational and time management skills; detail-oriented with a bias for action

Nice To Haves

• Experience working for an MSP, B2B tech company, or agency with SMB clients
• Familiarity with LinkedIn lead generation and sales enablement support
• Knowledge of design tools like Canva or Adobe Creative Suite

Responsibilities

• Coordinate and execute in-person and virtual events including lunch & learns, speaking engagements, client appreciation events, and webinars.
• Manage event logistics end-to-end: venue booking, catering, promotional materials, registration, follow-up campaigns, and ROI tracking.
• Build and maintain event calendars aligned with GXA’s outreach and sales campaigns.
• Collaborate with internal and external teams (sales, marketing, outsourced partners) to ensure brand and message consistency.
• Assist with digital campaigns (LinkedIn Ads, Google Ads, email marketing) tied to events and lead gen goals.
• Use HubSpot to manage contacts, segment lists, send campaigns, and monitor engagement.
• Support execution of LinkedIn lead gen campaigns targeting key industries (professional services, finance, etc.)
• Coordinate production of marketing content and sales collateral with internal and external resources.
• Assist in optimizing SEO, Google Business profile, and website content
• Ensure brand consistency across all marketing touchpoints.

Benefits

• Benefits package.
• Access to training resources and personalized coaching to boost your success and income!
• Enjoy a work environment where teamwork and mutual respect reign supreme.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees