Marketing Coordinator - Corporate Office, Goleta, CA

The Towbes Group•Goleta, CA

1d•$31 - $47

About The Position

Position Summary At The Towbes Group, we proudly create communities where people thrive. Headquartered Goleta, CA, The Towbes Group is an award-winning, fully integrated property management, development, and construction services firm with over 60 years of experience on the Central Coast. We live and breathe these attributes with all we do. As an integral Marketing team member for the Towbes Group, this position will provide extraordinary customer service to our internal team members and external customers, exemplifying our core values and our dedication to quality and service. This position will have direct responsibility as a Marketing team member to assist in the accomplishment of the department's goals and objectives. This position will elevate the team as a member of the companys high-performance culture that emphasizes Community, Integrity, Quality, ROI, Sustainability, Team, and Customer Service. Job Overview/Purpose The Marketing Coordinator reports to the Marketing Director. This position supports the marketing department across a broad range of responsibilities, including multifamily and commercial property marketing, renovations, and events. Day-to-day responsibilities include property website and Internet Listing Service (ILS) management, vendor coordination, marketing collateral production, and onsite team support. The role also supports promotional initiatives and ensures marketing strategies are executed consistently across the portfolio. The ideal candidate is a strong communicator who thrives in a fast environment and can manage multiple dynamic tasks and deadlines with adaptability and attention to detail.

Requirements

A bachelors degree in business administration, marketing, or communications.
Advanced skills in Adobe Creative Suite, including Photoshop, InDesign, and Illustrator or other design programs; heavy reliance on content creation
Exceptional conceptual and creative thinking skills, as well as a solid knowledge of typography, color theory, design, and layout principles with a strong aesthetic sense.
Strong understanding of design fundamentals in relation to branding.
Advanced-level knowledge of Microsoft Office Suite, including Outlook, Word, PowerPoint, and Excel.
Advanced written and oral communication skills.
Positive attitude with proven ability to work independently as well as in a team setting.
Must have reliable transportation and a valid drivers license.
Ability to work independently and prioritize effectively in a challenging environment.
Exceptional conceptual and creative thinking skills, as well as a solid knowledge of typography, color theory, design, and layout principles with a strong aesthetic sense.
Ability to evaluate opportunities to streamline workflows using AI, including identifying repetitive tasks suitable for automation.
Ability to use AI to draft announcements, communication templates, while maintaining accuracy and professional tone.
Ability to critically review and verify AI-generated content for accuracy, confidentiality, compliance, and alignment with the Towbes Group standard.
Ability to work in a manner consistent with having a high level of integrity, honesty, courage, and loyalty.
Strong problem-solving skills.
Provide high-quality customer service to both internal and external customers.
Ability to put people first in all aspects of your position.
Work with the intent of the betterment of our community.
Ability to effectively comprehend and interpret policies and procedures in the work environment.
Ability to collaborate effectively as a team member.
Ability to exercise good judgment in making decisions
Ability to work under pressure and complete tasks within prescribed time frames.
Ability to disseminate information and guidelines clearly to others and check for understanding.
Excellent interpersonal skills to communicate effectively with a wide range of employees and customers.
Strong written and verbal communication skills.
Language Skills Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, and/or governmental regulations.
Ability to create and/or write reports, business correspondence, and/or procedural manuals.
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the public.
Mathematical Skills and Reasoning Ability Ability to calculate figures and perform basic math functions.
Ability to interpret various instructions furnished in written, oral, or schedule form.

Responsibilities

Support the marketing director in daily operations and project management.
Design and produce all marketing and property collateral using Adobe Suite (InDesign, Photoshop, Illustrator) and other design tools as needed.
Coordinate daily administrative duties, including the monthly property calendars + newsletters.
Liaison with third-party vendors such as digital agencies, photographers, videographers, and signage vendors.
Assist quarterly reporting efforts by pulling and consolidating data across marketing platforms.
Monitor and respond to resident reviews across all platforms (Google, Yelp, etc.), upholding brand voice standards and escalating concerns to property management as appropriate.
Oversee collection of digital audit checklists across the portfolio, resolving inconsistencies in listings, websites, and property information to protect data integrity.
Support all aspects of two annual CPMD events (spring and fall), including logistics coordination, budget management, and attendance.
Manage the department's Matterport account and when needed create virtual tours across the portfolio. Ensure all tours are properly labeled and integrated into relevant listing and marketing platforms.
Assist in drafting and digitally distributing internal communications and external press releases, with Director approval to ensure consistent messaging.
Minimal travel is required between the corporate office, residential communities, and commercial communities throughout Ventura and Santa Barbara counties.
Other duties as assigned