Marketing Coordinator

PSQ Productions•Irvine, CA

1d•$23 - $25•Onsite

About The Position

PSQ Productions is looking for a proactive, detail-oriented, results-focused Marketing Coordinator to support marketing, sponsorships, influencer programming, live event activations, and related operations. This role requires local travel and flexibility for evenings and weekends. The Marketing Coordinator will assist the Sr. Director of Marketing & Sales in driving audience engagement, strengthening brand partnerships, and ensuring smooth execution of live events.

Requirements

Passion for arts, community, and live events.
Strong organizational, multitasking, and communication skills.
Familiarity with digital marketing platforms (Google Ads, Mailchimp, Hive, or similar).
Knowledge of event planning, PR, and community engagement.
Proficiency in budget tracking and reporting.
Ability to work independently and collaboratively.
Flexibility to travel locally and work evenings/weekends.
Education: Bachelor's degree in marketing, Communications, or related field preferred (or equivalent experience).
Experience: Minimum 2 years in marketing, event coordination, or related live events/concert industry; experience managing influencer/ambassador programs is a bonus.
Technical: Familiarity with CRM or sponsorship tracking tools; proficiency with Asana, Microsoft Office, Teams, and Excel preferred.
Proficiency in Canva and Adobe Photoshop required.

Nice To Haves

Experience in developing influencer or ambassador programs is a plus.
Familiarity with Asana, Microsoft Office, Teams, Excel, CRM platforms, and sponsorship tracking tools preferred.

Responsibilities

Assist in planning and executing pop-ups, festivals, concerts, and live events.
Provide onsite support and coordinate day-of-show activities, including sponsor activations.
Recruit, coordinate, and lead Street Teams, interns, and brand ambassadors.
Assist with media placements, ad buys, and digital campaigns (Google Ads, social media, email).
Develop and implement an influencer and brand ambassador program(recruitment, onboarding, campaigns, tracking).
Maintain strong relationships with influencers, artists, and partners.
Serve as liaison with publicists and media outlets.
Conduct outreach to online event listings, community platforms, colleges, and local organizations.
Support artist promotions, meet & greets, and sponsor activations.
Create engaging social media assets, including graphics and short-form video content.
Produce Instagram Reels, TikTok videos, and promotional edits using Canva, Photoshop, and basic video tools.
Support email creative (graphics and layout).
Ensure all content aligns with brand standards and campaign objective
Track and organize the sponsorship pipeline.
Maintain sponsor contact lists, proposals, and deliverables.
Support creation of sponsorship recaps, decks, and reports.
Coordinate marketing assets and deliverables.
Track budgets and financial reporting.
Analyze audience data to refine targeting and marketing strategies.
Perform general administrative duties as needed to support marketing and event operations.