Marketing Content Specialist

Skyward • Stevens Point, WI

2d • $42,824 - $47,107 • Onsite

About The Position

Are you a creative storyteller with a passion for content marketing? Join Skyward, a leader in K-12 administrative software, as a Marketing Content Specialist and help us share our expertise and value with schools across the country. Click here for the full job description.
What you’ll do:
Research, develop, and produce engaging content—blogs, articles, videos, and more—that resonates with our target audience.
Collaborate with our digital media team to create impactful marketing materials.
Maintain a strong understanding of Skyward products, the K-12 landscape, and our competitive market.
Ensure consistency in tone and message across all content.
Proofread and edit for accuracy and quality.
Contribute creative ideas and exercise critical thinking in content development.
Occasionally travel to conferences and training events.

Requirements

• Degree in marketing, communications, related field, or equivalent experience.
• Exceptional writing, editing, and communication skills.
• Strong creativity and analytical thinking.
• Ability to manage multiple projects and meet deadlines independently.
• Proficiency in Microsoft Office and design tools (Adobe Illustrator, Photoshop, InDesign).
• Familiarity with content marketing best practices.

Responsibilities

• Research, develop, and produce engaging content—blogs, articles, videos, and more—that resonates with our target audience.
• Collaborate with our digital media team to create impactful marketing materials.
• Maintain a strong understanding of Skyward products, the K-12 landscape, and our competitive market.
• Ensure consistency in tone and message across all content.
• Proofread and edit for accuracy and quality.
• Contribute creative ideas and exercise critical thinking in content development.
• Occasionally travel to conferences and training events.

Benefits

• Paid time off
• 8.5 paid holidays
• 401(k) retirement plan with company match
• Health, dental, and vision coverage
• Company sponsored basic life/AD&D, short-term, and long-term disability
• Employee Assistance Program
• A robust wellness program

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees