Marketing Communications Writer II

Elevance Health•Chicago, IL

10d•Hybrid

About The Position

Marketing Communications Writer II Location: This role requires associates to be in-office 1 - 2 days per week, fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace. Alternate locations may be considered if candidates reside within a commuting distance from an office. Please note that per our policy on hybrid/virtual work, candidates not within a reasonable commuting distance from the posting location(s) will not be considered for employment, unless accommodation is granted as required by law. The Marketing Communications Writer II will be responsible for providing advanced creative and technical advice and writing support for the development and implementation of moderately complex marketing communication materials. We are looking for a copywriter who is a strong conceptual thinker with a passion for big ideas. You put the consumer first in your work and look for creative opportunity in every brief. You are prolific in your creative exploration and have a portfolio full of smart and beautifully crafted campaigns across all mediums, especially in social media. Your wordsmanship and understanding of voice is strong. You’re energized by our brand purpose – to improve the health of humanity – and hungry to bring it to life. How you will make an impact: With direction from the CD or ACD, develop creative concepts, and write executions. With an art director partner, create great work that meets or exceeds the high standards of the CD and the Creative Department. Push yourself and others to think differently and be innovative in what we deliver and how we deliver it. Competently juggle the demands of multiple projects, schedules, and priorities with a calm demeanor. Care for the tone, voice, and identity of our brands to be able to improve audience engagement. Build an understanding of the complexities of healthcare. Consults with business leaders to identify business objectives. Evaluates the effectiveness of communication plans, strategies, copy and materials, and recommends solutions communication strategies and implementation approaches. Collaborates with creative teams on customer needs and develops and implements communication objectives solutions. Researches, writes, edits, and reviews content for traditionally printed programs (marketing collateral, trade publication advertising, direct mail, etc.) and/or digital programs (online advertising, micro sites, text campaigns, etc.). Ensures all materials meet internal and external business and legal standards, and follows appropriate corporate standards, guidelines, and approval processes. Identifies improvements/efficiencies that support operational excellence, and supports business initiatives (plain language, standardization, going paperless, etc.).

Requirements

Requires a BA/BS degree and a minimum of 3 years of related experience; or any combination of education and experience, which would provide an equivalent background.

Nice To Haves

Experience in health care or managed care preferred
Portfolio/reel of conceptual and expertly crafted campaigns
Both a creative and strategic thinker
Has high standards, attention to detail, and ability to meet deadlines
Ability to communicate ideas with clarity and influence audiences
Conversant in industry trends and current technology
Strong problem-solving, communication and relationship building skills
Proficiency in Microsoft Office
Creative industry awards and earned media recognition a plus

Responsibilities

With direction from the CD or ACD, develop creative concepts, and write executions.
With an art director partner, create great work that meets or exceeds the high standards of the CD and the Creative Department.
Push yourself and others to think differently and be innovative in what we deliver and how we deliver it.
Competently juggle the demands of multiple projects, schedules, and priorities with a calm demeanor.
Care for the tone, voice, and identity of our brands to be able to improve audience engagement.
Build an understanding of the complexities of healthcare.
Consults with business leaders to identify business objectives.
Evaluates the effectiveness of communication plans, strategies, copy and materials, and recommends solutions communication strategies and implementation approaches.
Collaborates with creative teams on customer needs and develops and implements communication objectives solutions.
Researches, writes, edits, and reviews content for traditionally printed programs (marketing collateral, trade publication advertising, direct mail, etc.) and/or digital programs (online advertising, micro sites, text campaigns, etc.).
Ensures all materials meet internal and external business and legal standards, and follows appropriate corporate standards, guidelines, and approval processes.
Identifies improvements/efficiencies that support operational excellence, and supports business initiatives (plain language, standardization, going paperless, etc.).

Benefits

In addition to your salary, Elevance Health offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements).
We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.

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