Marketing Communication Specialist

American Oncology Network•Urbana, IL

1d•$39,374 - $65,645•Remote

About The Position

The marketing communications specialist supports the development and delivery of AON communications. This role focuses on creating, editing, and coordinating a variety of marketing communications materials—including letters, biographies, external and internal communications content, website, and sales enablement assets. The specialist works with the marketing communications team to ensure that all communications align with AON’s brand voice and strategic priorities. The ideal candidate has excellent writing and editing skills, pays attention to detail, and has the ability to adapt content for diverse audiences and channels. Experience in marketing, communications, public relations, or media relations is required; a background in healthcare or a related field is preferred. This position requires strong organizational and project management skills, the ability to balance multiple priorities, and a proactive approach to supporting evolving marketing and communications initiatives. The marketing communications specialist plays a key role in helping the team execute impactful campaigns that drive awareness, alignment, and engagement across the organization.

Requirements

Bachelor’s degree in journalism, communications, marketing, or a related field
Minimum of three years of experience in marketing, communications, or public relations—preferably within healthcare, life sciences, or another regulated industry.
Demonstrated ability to write and edit for multiple audiences and formats, including news releases, website content, and social media.
Hands-on experience managing and growing organic social media channels for a business or organization.
Strong understanding of marketing communications strategy, brand voice, and audience engagement across digital and traditional platforms.
Proven project management and organizational skills, with the ability to balance multiple priorities and meet deadlines in a fast-paced environment.
Exceptional writing, storytelling, and attention to detail, with a commitment to accuracy and tone consistency.

Nice To Haves

Familiarity with HIPAA and consumer data privacy compliance.
Experience in online reputation management.
Healthcare industry experience.

Responsibilities

Produce diverse, high-quality content across multiple channels to support organizational communications and marketing objectives
Assist in the creation, editing, and coordination of a variety of marketing communications materials—including letters, biographies, external and internal communications content, website, and sales enablement assets, and other communications as assigned
Assist in the development of messaging for campaigns, initiatives, and strategic priorities that effectively reach and engage target audiences across various stakeholder groups
Assist in the writing of original content that tells AON's story, highlights organizational achievements, and advances strategic communications goals
Adapt writing style and tone to suit different audiences, platforms, and purposes while maintaining brand consistency
Research topics thoroughly to ensure accuracy, credibility, and relevance of all content produced
Assist in the generation of creative concepts and fresh angles for storytelling that differentiate AON in the marketplace
Assist in the production of content that drives desired outcomes including awareness, engagement, lead generation, and brand affinity
Ensure all communications meet the highest standards of quality and align with AON's brand identity
Assist in creating, editing, and proofreading content to ensure clarity, accuracy, consistency, and grammatical excellence
Assist team in maintaining alignment with AON's brand voice, messaging standards, and style guidelines across all communications
Edit content from multiple contributors to ensure consistency in tone, quality, and adherence to brand standards
Conduct thorough fact-checking and verification to maintain credibility and avoid errors
Apply AP Style and healthcare industry-specific terminology appropriately
Assist team in ensuring all content is accessible, inclusive, and appropriate for diverse audiences
Assist the team in maintaining content quality standards under tight deadlines without compromising excellence
Assist the team, serving as guardian of brand integrity in all written communications
Collaborate on integrated marketing campaigns to drive business results and audience engagement
Assist in executing marketing campaigns by developing compelling copy for campaign touchpoints
Ensure campaign deliverables are completed on time, within scope, and meet established quality standards
Collaborate with creative teams to align written and visual elements for cohesive, impactful communications
Support campaign planning by contributing strategic input on messaging and content approach
Coordinate with cross-functional teams including marketing, design, digital, and practice operations to ensure seamless campaign execution
Track campaign content needs and manage multiple concurrent projects with competing deadlines
Adapt quickly to changing priorities and last-minute requests while maintaining quality standards
Contribute to campaign performance analysis by providing insights on messaging effectiveness
Strengthen AON's media presence and public profile through strategic communications
Draft marketing communications materials that effectively communicate organizational news, achievements, and thought leadership
Assist in building and maintaining comprehensive media lists targeting relevant healthcare, business, and local media outlets
Assist in media outreach efforts including pitch development, follow-up, and relationship building
Assist in monitoring media coverage of AON and competitive landscape, providing reports and insights to leadership
Assist with media inquiries in coordination with leadership and communications team
Assist in identifying proactive media opportunities to elevate AON's visibility and reputation
Assist in developing media materials including fact sheets, backgrounders, Q&As, and executive talking points
Assist in supporting crisis communications efforts by drafting responsive statements and materials as needed
Maintain current knowledge of industry trends and best practices to inform strategic content development
Stay informed on healthcare industry trends, policy changes, and emerging issues relevant to oncology care
Monitor communications best practices and evolving digital/social media trends to keep content strategy current
Track competitor activity including messaging, campaigns, and market positioning to identify opportunities and threats
Research and analyze industry thought leadership to guide AON's content strategy and innovation
Attend webinars, conferences, and professional development opportunities to enhance skills and knowledge
Share insights and recommendations with team to inform content strategy and organizational positioning
Apply industry knowledge to develop timely, relevant content that positions AON as a thought leader
Identify opportunities to leverage trends and current events for strategic communications advantage