Marketing Campaign Operations Manager

Dataiku

15h

About The Position

Dataiku is The Universal AI Platform™, giving organizations control over their AI talent, processes, and technologies to unleash the creation of analytics, models, and agents. Providing no-, low-, and full-code capabilities, Dataiku meets teams where they are today, allowing them to begin building with AI using their existing skills and knowledge. Dataiku is The Universal AI Platform™, giving organizations control over their AI talent, processes, and technologies to unleash the creation of analytics, models, and agents. Providing no-, low-, and full-code capabilities, Dataiku meets teams where they are today, allowing them to begin building with AI using their existing skills and knowledge. Dataiku is looking for a Marketing Campaign Operations Manager to help bolster the efficiency of our global marketing team. You will be responsible for working closely with our marketers throughout campaign creation, and protecting the sanctity of our data. This is a vital role, and a unique opportunity to contribute to the incredible growth at Dataiku by enabling our marketers on what good looks like, keeping us on innovation’s bleeding edge. We’re looking for someone to be a force of change, as well as a steward of structure, for our global marketing organization. Our ideal candidate has worked in a campaign operations capacity for a number of years in a high-growth, ever-changing environment.

Requirements

At least 4-6 years of experience working in marketing operations supporting mid to large marketing organizations
An understanding of B2B marketing (paid, offline, ABM) and have experience building and maintaining a scalable campaign process
In-depth experience with Salesforce CRM, either as an operator or an administrator (bonus if you have experience using Hubspot and Tableau as well)
Detail-oriented and driven by deliverables
Deep experience with a full channel mix, at all stages of the buyer journey
Demonstrated ability to use data to drive decision making
Comfort both working operationally in the tools and formalizing high level frameworks

Responsibilities

Partner closely with the marketing team during campaign kickoffs to determine scope
Enable the team on how to effectively operate with the campaign hierarchy and taxonomy
Develop strategic projects to improve the way we track the efficacy of our campaigns
Build processes to connect the dots from campaign spend all the way through to ROI
Manage the creation process of omni-channel, integrated campaigns
Oversee a review/approval process to ensure data integrity and governance across regions
Work with our Salesforce team to identify, diagnose, and triage tracking issues
Determine ways to innovate and improve campaign creation through the use of AI
Own the reporting mechanism for our campaigns, working with our marketers to determine the “stops, starts, and continues”