Marketing & Brand Operations Coordinator

Central Pacific Bank•Honolulu, HI

46d

About The Position

The Marketing & Brand Operations Coordinator plays a vital role in ensuring the efficient execution of brand initiatives and marketing campaigns while actively supporting the department's administrative and compliance review processes. This role focuses on project coordination, brand consistency, event administration, and supporting the regulatory approval workflow for marketing materials. The Coordinator provides hands-on administrative and logistical support to Marketing leadership and project teams to ensure projects are completed on time, within scope, and in adherence to all internal and external compliance requirements. Performs all duties and interacts with internal and external customers in a manner that is expressly aligned with the Company's Core Values of approaching all actions with a “Voyaging Spirit” and being “Positively Ohana”. Exhibits core competencies that result in consistent delivery of positive Customer Interactions, Empowerment and Ownership and demonstrates key professional and performance skills such as Active Listening, effective Oral and Written Communication, Action and Solution Oriented and Thoroughness.

Requirements

High School Diploma or GED equivalency required.
5+ years of experience in key marketing functions, including brand coordination, project management, and/or administrative support required. Experience with a project management tool (e.g., Asana) required.
Must be able to drive and have a valid driver’s license required.
Must be able to perform light physical work and to move or lift items including but not limited to boxes, files and papers up to 20 pounds unless otherwise as indicated.
Must be able to operate and proficiently use standard office equipment, including phone, copier, personal computer and/or other work related mechanical or electronic devices and applications.
Must be able to clearly communicate verbally and in writing with all internal and external customers. Must also be able to hear sufficiently to engage in daily discussions and interactions.
Must be able to read and understand bank-related documents.
Must be able to work in a conventional office setting, involving sitting at a desk or workstation for long periods of time. Must also be able to adapt to different work environments as needed to perform the job.

Nice To Haves

Bachelor’s Degree from an accredited 4-year university with a focus on Advertising, Marketing, Project Management, or related field preferred.
Regulated industry such as finance preferred.

Responsibilities

Serves as the central point of coordination for internal marketing requests, helping to define the scope and managing the daily workflow of marketing and creative projects from intake to final delivery.
Coordinates between subject matter experts, in-house/external creative agencies, and key stakeholders to facilitate the smooth development and production of all marketing and advertising materials (digital and printed).
Actively helps maintain and support brand consistency across all customer touchpoints by ensuring adherence to established brand guidelines.
Manages and updates project management tracking systems (e.g., Asana) to ensure clear communication, organized workflows, and on-time delivery.
Communicates effectively with internal stakeholders to ensure alignment of marketing goals and strategies.
Responsible for coordinating with external vendors for the scheduling, printing, and delivery of all advertising and marketing materials to branches and other channels.
Performs additional marketing support tasks as assigned.
Aids with the administration of the compliance review and approval process for all marketing materials, serving as the first point of contact for submission and tracking.
Manages and maintains the compliance marketing archive for internal audit tracking purposes, ensuring all final approved materials and supporting documentation are filed accurately.
Assists with the organization and communication of compliance-related policies, procedures, and resources that affect marketing materials.
Provides general administrative and logistical support for the Marketing Division, including managing meeting logistics, tracking budgets, and processing invoices.
Provides administrative and logistical support for brand, community, and internal employee events, including pre-event coordination, material preparation, vendor communication, and post-event evaluation.
Assists with on-site support for events, working closely with the Events Manager and other team members.