Marketing & Brand Engagement Associate

Abcor Home Health•Arlington Heights, IL

5d•$45,000 - $60,000

About The Position

Abcor Home Health is looking for a creative, organized, and people-focused Marketing & Brand Engagement Associate to help tell our story, grow our brand, and connect with caregivers and communities across Illinois and Pennsylvania. If you enjoy creating content, capturing real moments, building community, and seeing your work make a meaningful impact, this role offers the opportunity to combine creativity with purpose in a growing healthcare organization. Pay Range: $45,000 - $60,000/annually

Requirements

Associate degree required; bachelor’s degree in marketing, Communications, Business, Graphic Design, or a related field preferred.
Experience with social media management or digital content creation for a business or organization.
Familiarity with tools such as Canva, Adobe, CapCut, or similar platforms.
Strong communication skills and a creative eye for storytelling.
Comfortable interacting with caregivers, staff, and community partners.
Organized, detail-oriented, and able to manage multiple projects at once.

Nice To Haves

Experience in healthcare or home care is a plus, but not required.

Responsibilities

Create engaging social media content that highlights caregiver recruitment, agency culture, appreciation, client trust, and community involvement.
Manage and maintain consistent posting schedules across Facebook, Instagram, LinkedIn, and other platforms.
Capture photos and videos at caregiver orientations, trainings, job fairs, appreciation events, and community outreach initiatives.
Edit photos and videos into polished, professional content for social media, websites, newsletters, and marketing campaigns.
Develop content calendars aligned with hiring goals, seasonal campaigns, and community events.
Collaborate with branch managers and leadership to share success stories, milestones, and event highlights.
Design flyers, graphics, and promotional materials for recruiting, events, and outreach efforts.
Support internal and external newsletters and assist with website updates and blog content.
Track engagement and performance metrics to help improve visibility, recruitment efforts, and audience connection.
Support targeted digital campaigns, including geofencing initiatives, to reach caregivers in local communities.
Coordinate corporate gifting initiatives to strengthen referral relationships, partnerships, and internal recognition.
Ensure all content aligns with Abcor’s brand standards, values, and professional image.
Support additional marketing and brand initiatives as the organization continues to grow.