Marketing and Event Specialist
About The Position
DSS, Inc. is a leading health information software development and systems integration company, offering services and solutions utilized daily by thousands of clinicians and administrative staff across both public and private sectors nationwide. Overview The Marketing and Event Specialist supports the planning and execution of company events and marketing initiatives under the direction of the Event Manager. This role is responsible for coordinating trade show participation, including booth logistics, sponsorships, registrations, shipping, and on-site event services, while also supporting pre- and post-event marketing efforts to maximize engagement and brand visibility. The specialist will manage exhibit warehouse materials and supplies, oversee promotional item purchasing, and ensure all event-related assets are organized and ready to support successful event execution. Conditions of Employment: Must be a US Citizen or Permanent Resident. (Authorized to work in the US without current or future visa sponsorship.) Must be able to pass a Federal background check Must be determined suitable for federal employment.
Requirements
- Strong communication skills required - ability to interact and communicate effectively (both verbal and written) with C-level executives, management, staff, IT, and customers
- Working knowledge of Microsoft Office automation tools, including Word, Excel, PowerPoint, SharePoint, and Visio
- Experience with a Marketing Automation Tool (HubSpot preferred)
- Experience with event management technology (iCapture preferred)
- Outstanding organizational skills
- Ability to work in a fast-paced and dynamic environment.
- 2+ years of experience as an event or marketing coordinator
- 2+ years of experience coordinating trade shows or other professional events.
Nice To Haves
- Experience with a Customer Relationship Management (CRM) platform
- Certified Trade Show Management (CTSM) or willingness to attain CTSM
Responsibilities
- Lead all efforts on 20x20 or smaller exhibits and sponsorships. This includes negotiation and purchase of exhibit contracts, pre-event planning, onsite execution/support (whether in-person or remotely) and post-show needs.
- Determine individual exhibit requirements and manage all logistical needs by working with the exhibit company or identified vendors (i.e., purchase of rental fixtures, A/V, electrical, lead retrieval, registration, etc.).
- Coordinate and supply needed production materials including company brochures, product literature, graphics, advertisements, give-a-ways, etc.
- Manage project timelines and deadlines, ensuring all deliverables are met according to schedule
- Lead efforts in leveraging HubSpot for event communications, event contact management, and analytical reporting.
- Manage both pre and post-show event-related communications by uploading lists to HubSpot and working with respective marketing managers for content and the creative team for graphics.
- Ensure that trade show branding and messaging is consistent with sales and marketing objectives and goals.
- Keep company’s events page website updated using the content management system.
- Track exhibitor and sponsorship opportunities by show for maximum ROI using event lead technology.
- Establish and maintain effective working relationships with internal employees, vendors and customers that convey empathy, credibility, and reliability.
- Travel approximately 30% to tradeshows and conferences.
- Assist with misc. marketing activities as needed.
- Additional activities may include: Helping the marketing team with various projects beyond events.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
