Marketing and Communications Intern

Choice SchoolsWyoming, MI
22hOnsite

About The Position

As Michigan's third-largest and most comprehensive education service provider serving charter schools, Choice Schools Associates' culture is driven by putting students first, expecting greatness and teamwork. Our vision is rooted in people - the people we employ, the families we serve and the students we teach. Our student-centric philosophy drives us to think smarter, focus on what is most important and add value to each school to ensure everyone thrives. This role involves a blend of content creation, digital communication management, and administrative tasks to support the Communications team's mission to elevate our schools' online presence and communication efforts. As the Marketing and Communications Intern, your core responsibilities will include, but are not limited to, the following: Support the planning, research, execution, and promotion of community events by coordinating logistics, ordering necessary materials, and ensuring alignment with school and organizational messaging. Assist in crafting engaging content for social media and school blogs. Handle routine updates on the website, including staffing lists and board updates. Manage monthly web calendar updates, ensuring accuracy and consistency across platforms. Post social media and digital ads on designated platforms. Compile weekly newsletters or stories on designated platforms to add to the schools' blogs. Comment and engage with our schools' pages on behalf of Choice Schools as well as partner organizations. Conduct analytic pulls to gather insights from websites and advertisements. Assist in ad management and optimization on social media platforms Support our e-mail marketing platform, improving tags and contacts Support the graphic design team in creating engaging visuals for social media, print materials, and other marketing projects. Support the Communications team by assisting with ongoing projects and tasks, and adeptly addressing any additional needs as they arise.

Requirements

  • Working towards or has graduated with a Bachelor's Degree in communications, business or marketing or a related field
  • 0-2 years experience in Marketing, Communications, or a related field
  • Intermediate experience with Google Suite.
  • Very comfortable working in a Mac-based environment

Nice To Haves

  • Strong copywriting and proofreading skills (this ranges from conversational copy to more journalist style of writing)
  • Strong interpersonal and organizational skills
  • Have a go-getter attitude and strong work ethic
  • Dependable, punctual and honest
  • Maintain project schedule and fulfill demanding deadlines
  • Team player, but willing to take ownership when necessary
  • Ability to contribute to marketing ideas and planning
  • Ability to take direction from multiple people and determine project priorities
  • Experience using WordPress, MailChimp or other email marketing services is a plus
  • Experience using Canva and/or Adobe Suite
  • Work in a fast-paced, agency-style environment
  • Manage production of marketing support communications and duties
  • The ideal candidate will be located in the Greater Grand Rapids area and can travel to our Central Office located at 5251 Clyde Park Ave SW, Wyoming, MI 49509.

Responsibilities

  • Support the planning, research, execution, and promotion of community events by coordinating logistics, ordering necessary materials, and ensuring alignment with school and organizational messaging.
  • Assist in crafting engaging content for social media and school blogs.
  • Handle routine updates on the website, including staffing lists and board updates.
  • Manage monthly web calendar updates, ensuring accuracy and consistency across platforms.
  • Post social media and digital ads on designated platforms.
  • Compile weekly newsletters or stories on designated platforms to add to the schools' blogs.
  • Comment and engage with our schools' pages on behalf of Choice Schools as well as partner organizations.
  • Conduct analytic pulls to gather insights from websites and advertisements.
  • Assist in ad management and optimization on social media platforms
  • Support our e-mail marketing platform, improving tags and contacts
  • Support the graphic design team in creating engaging visuals for social media, print materials, and other marketing projects.
  • Support the Communications team by assisting with ongoing projects and tasks, and adeptly addressing any additional needs as they arise.
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