Marketing and Communication Content Specialist

Indiana Institute of Technology • Fort Wayne, IN

44d • Onsite

About The Position

The Marketing and Communication Content Specialist is responsible for producing engaging, audience-focused content that tells the university's story and strengthens its brand presence across multiple platforms. This is an on-site position in the Marketing Department on our Fort Wayne Campus, working under the supervision of the Associate Vice President for Marketing & Communication. This role develops compelling copy, stories and creative assets to support student recruitment, enrollment growth, alumni engagement and institutional visibility. This position is ideal for a versatile storyteller who can craft content for print, digital, web and video platforms while collaborating with designers and other marketing staff to bring ideas to life.

Requirements

• Bachelor's degree in marketing, communications, journalism or related field.
• Exceptional writing, editing and storytelling skills. Writing samples are required.
• Strong organizational skills and ability to manage multiple assignments under deadlines.
• Familiarity with brand voice and consistency in messaging.
• Ability to collaborate effectively with team members and stakeholders.
• 2-4 years of experience in content creation, writing or marketing communications.
• Application materials must include a cover letter and resume. Applicants must be prepared to provide a written response to Tech's mission and vision.

Nice To Haves

• Familiarity with Associated Press writing style is preferred.

Responsibilities

• Write, edit and produce content for a wide variety of marketing materials, including websites, magazines, print collateral, social media, email campaigns, advertisements and video scripts.
• Source and develop stories from students, alumni, faculty and employer partners to highlight the university's impact.
• Serve as a contributing writer for feature articles and copy in Indiana Tech Magazine, the university's alumni publication.
• Create and maintain a library of student, alumni and employer partner testimonials for use across channels.
• Support social media content development in collaboration with the social media manager.
• Collaborate with the photo and video director to support storytelling and university positioning.
• Draft and update marketing collateral (both print and digital) to ensure accuracy, consistency and alignment with the university's brand and messaging.
• Collaborate with designers to ensure visual and written elements effectively work together.
• Work closely with the marketing leadership team to execute content strategies for campaigns and initiatives.
• Provide proofreading, editing and writing support for cross-functional marketing projects.
• Assist with press releases, media stories and internal/external communications as needed.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Educational Services
• Number of Employees: 251-500 employees