Marketing Analyst - Field Marketing

Republic Services

About The Position

POSITION SUMMARY: The Marketing Analyst - Field Marketing is responsible for supporting the development and execution of field marketing plans and activities for the Republic Services marketing team. Working closely with senior marketing leaders, the position is a project-driven role that focuses on managing incoming print, digital and broadcast marketing and advertising requests from field leaders; coordinating field market-specific marketing campaigns; and supporting special projects such as field-driven conferences and trade shows and field customer events, all to drive customer acquisition and retention. The Marketing Analyst - Field Marketing also works costly with the operations Area leadership teams to execute customer growth and retention strategies. PRINCIPAL RESPONSIBLITIES: Partner with internal and external stakeholders to develop and execute field marketing and advertising materials. This position will serve as the hub for field print and digital marketing project development. Coordinate the execution and measurement of tactical field marketing plans, including acquisition customer communications, leveraging external vendors and resources and internal functional teams and workstreams to deliver results. Liaise with creative teams develop branding ideas, graphic designs, promotional materials and advertising content. Develop and maintain a playbook of field marketing campaign best practices. Provide support with special projects such as field-driven conferences and trade shows and field customer events. Conduct market research, when needed. Perform other job-related duties as assigned or apparent.

Requirements

Minimum of 4 years of business marketing experience.
Experience working with ad agencies, working in account or project management or planning.
Business to business marketing experience.
Experience managing creative projects and marketing campaigns.
Good communication and interpersonal skills
Attention to detail for precise analysis of data
Critical thinking and problem-solving skills
Strong collaboration skills

Responsibilities

Partner with internal and external stakeholders to develop and execute field marketing and advertising materials.
This position will serve as the hub for field print and digital marketing project development.
Coordinate the execution and measurement of tactical field marketing plans, including acquisition customer communications, leveraging external vendors and resources and internal functional teams and workstreams to deliver results.
Liaise with creative teams develop branding ideas, graphic designs, promotional materials and advertising content.
Develop and maintain a playbook of field marketing campaign best practices.
Provide support with special projects such as field-driven conferences and trade shows and field customer events.
Conduct market research, when needed.
Perform other job-related duties as assigned or apparent.

Benefits

Eligible employees can elect to participate in:
Comprehensive medical benefits coverage, dental plans and vision coverage.
Health care and dependent care spending accounts.
Short- and long-term disability.
Life insurance and accidental death & dismemberment insurance.
Employee and Family Assistance Program (EAP).
Employee discount programs.
Retirement plan with a generous company match.
Employee Stock Purchase Plan (ESPP).
Paid Time Off (PTO)
Benefits https://jobs.republicservices.com/us/en/about-us/benefits
Washington PTO: https://www.republicservices.com/sites/default/files/legacy_documents/Washington-PTO-Table.pdf