Market Analyst (HCIT Segment)

eVisit • Mesa, AZ

5d

About The Position

The Market Analyst is a market-facing role responsible for driving insights, accountability, and opportunity development across eVisit’s product portfolio. This individual will identify white-space opportunities, inform organic and inorganic growth strategies, and provide the analytical foundation for new product investment and prioritization. The ideal candidate is hyper market-facing and analytically rigorous, skilled at translating complex market signals into actionable business cases and growth pathways. They should possess a deep understanding of eVisit’s products and their value to the market. This individual will partner with Product, Marketing, and Go-to-Market teams to shape pricing, packaging, and positioning decisions using data and insights to guide strategy and accelerate revenue growth.

Requirements

• Market Intelligence & Competitive Analysis Conduct deep-dive research and analysis on competitors, market trends, funding programs, and procurement policies across federal and commercial healthcare markets. Maintain a continuous pulse on the market - tracking policy changes, technology shifts, and new entrants to anticipate opportunities and threats. Develop dashboards, reports, and executive briefings summarizing key market dynamics, competitor strategies, and implications for eVisit. Manage and update market and competitive intelligence databases and tools to ensure the accuracy and relevance of insights. Partner with internal stakeholders to ensure intelligence supports business development, pricing, and go-to-market strategies.
• Market & Whitespace Opportunity Development Conduct TAM/SAM/SOM analysis and segmentation to identify and prioritize growth levers across target markets. Lead structured research into white-space opportunities, quantifying unmet needs, adjacent markets, and future product possibilities. Build data-driven business cases to evaluate organic growth opportunities and inorganic growth scenarios (M&A, partnerships, build vs. buy). Translate findings into actionable recommendations for executive decision-making, portfolio prioritization, and investment planning.
• Strategic Planning & Cross-Functional Alignment Partner with Go-to-Market (GTM), Product, and Finance teams to align insights with pricing, packaging, and product commercialization strategies. Develop frameworks and processes that connect market research, opportunity analysis, and product planning into a unified growth strategy. Support executive discussions, board materials, and annual planning with forward-looking market and product insights. Collaborate on strategic partnerships, new business models, and innovation initiatives that expand eVisit’s addressable market.
• External Engagement & Market Presence Engage directly with analysts, clients, and ecosystem partners across healthcare, technology, and policy environments to maintain a deep understanding of the market. Represent eVisit’s business perspective in industry discussions, conferences, and market forums. Benchmark against competitors’ offerings, partnerships, and acquisitions to ensure eVisit remains differentiated and future-ready.
• Experience: 6–10 years in competitive intelligence, market research, market strategy, or consulting, ideally within healthcare technology, SaaS, or public sector markets.
• Analytical Depth: Strong quantitative and qualitative analysis skills; proven ability to assess markets, model ROI, and size opportunities (TAM/SAM/SOM).
• Market Engagement: Demonstrated ability to engage directly with customers, prospects, and ecosystem stakeholders to validate market needs and inform product direction.
• Strategic Orientation: Adept at identifying and sizing white-space opportunities and translating them into actionable, prioritized business plans.
• Technical Proficiency: Skilled in competitive intelligence tools and databases such as Gartner, Advisory Board, Definitive, FPDS, USASpending.gov, SAM.gov, GovWin, or Lexis Nexis, and data analysis tools like Excel or Power BI. Exceptional at distilling complex data into concise, executive-ready insights and presentations.

Responsibilities

• Market Intelligence & Competitive Analysis
• Market & Whitespace Opportunity Development
• Strategic Planning & Cross-Functional Alignment
• External Engagement & Market Presence

Benefits

• Competitive salary
• Great benefits package including medical, dental, vision, HSA & FSA plans
• 401(k)
• Generous PTO plan, plus 12 paid national holidays
• Fun, collaborative environment where the company is working to define the future of telemedicine
• Excellent opportunity for professional growth

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees