Manager - Strategic Marketing & Team Engagement - Healthcare Analytics

CVS Health

3d

About The Position

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. Position Summary The Healthcare and Cost Management (HCM) Analytics team partners with Aetna and the broader CVS Health organization to set data-driven strategies, build AI/ML/GenAI solutions that automate and augment operations, and support the ongoing transformation of the healthcare industry in the interest of the members, patients, clients, and customers we serve. We are looking for an analytical storyteller who can create engaging narratives about our technical work to a variety of internal and external audiences. This objective of this role is to help our team win new funding, attract and retain strong talent, and elevate our team’s profile across the enterprise through creative and compelling marketing of our products and solutions. This individual contributor role will report to the Chief of Staff for the HCM team and will be responsible for shaping our HCM sales story, creating collateral to market our solutions, and driving team engagement in partnership with our HCM leadership team (Executive Director/AVP/VP level stakeholders).

Requirements

• 3+ years of experience in a consulting, marketing, or business support setting with exposure to senior stakeholders and/or executive level decision making
• High proficiency in Microsoft Office suite: PowerPoint, Excel, and related productivity plug-ins (e.g., think-cell)

Nice To Haves

• Resourceful operator who can independently translate data and technical information into compelling narratives for multimodal deliverables
• Demonstrates ownership and strong sense of accountability
• Strong verbal and written communication skills
• Adept at collaboration and stakeholder management with cross-functional teams
• Understanding of data science and analytics-driven (AI/ML/GenAI/agentic AI) solutions and capabilities
• Healthcare experience or industry knowledge (e.g., provider, payor, or health-tech)
• Direct exposure to marketing strategy, campaign design and development (e.g., storyboarding for commercials or other digital media, copywriting print ads, etc.)

Responsibilities

• Co-create marketing frameworks/templates to communicate how our analytics products improve the experience of the constituencies we serve with a range of internal and external audiences
• Develop a diverse set of strategic marketing materials, including sales and product presentations, product demos (in partnership with the enterprise technology communication team), and other digital communications, that align with our organizational growth, enterprise positioning, and stakeholder engagement objectives
• Build and maintain our team library of product content
• Present our team’s products and capabilities in the context of our enterprise technology and business landscape with cross-functional teams within our organization
• Collaborate with internal stakeholders, such as product management, sales, customer service, and executive leadership, to align marketing strategies with broader team business objectives
• Own our portfolio of team engagement initiatives and manage stakeholder feedback loop
• Define and measure KPIs for marketing and engagement effectiveness

Benefits

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees