Manager, Strategic Event Outreach

Johnson ControlsGlendale, CA
$90,000 - $150,000Remote

About The Position

Johnson Controls' Global Data Center Solutions business uses major industry events and hosted customer experiences to build relationships, create executive access, showcase our capabilities, and strengthen our brand in the market. We are seeking a proactive, relentless outreach leader to own the outbound motion around our priority events - turning target account lists into booked meetings, confirmed RSVPs, and high-value customer engagement. This is a remote based opportunity with 10% Travel Core Purpose Act as the Strategic Event Outreach Manager for our Data Center business, owning the outreach engine that drives customer traction before each event and builds a reusable contact and engagement system that compounds value year after year.

Requirements

  • 3+ years in outbound prospecting, business development, inside sales, event outreach, field marketing support, customer engagement, or a similar B2B customer-facing role; data center or infrastructure markets preferred.
  • Proven ability to book meetings, drive attendance, and convert target account lists into qualified customer engagements through persistent outreach and follow-up.
  • Strong working knowledge of CRM and research/prospecting tools such as Salesforce, HubSpot, LinkedIn Sales Navigator, ZoomInfo, Apollo, event platforms, Excel, and related workflow tools.
  • Comfortable conducting high-volume, multi-channel outreach and researching organizations to find the right contacts with limited starting information.
  • Able to manage a global portfolio of events with a primary emphasis on U.S. shows, while balancing speed, detail, and quality across multiple deadlines at once.
  • Fearless on the phone and confident initiating outreach with senior customer, prospect, and partner contacts.
  • Self-starter and true go-getter who takes initiative, hunts for answers, and does not wait for perfect direction to move work forward.
  • Highly organized and process-disciplined, with the ability to manage lists, follow-ups, deadlines, and details across many parallel event workstreams.
  • Professional and polished communicator with persistence, resilience, sound judgment, and a strong hospitality mindset; can push for action without becoming pushy.

Responsibilities

  • Own outbound outreach for priority Data Center events and hosted experiences, including booths, meeting rooms, dinners, receptions, and executive/customer events.
  • Build and execute pre-event outreach plans to secure meetings with customers, prospects, and targeted partner contacts across major shows such as Data Center World, 7x24, Yotta, PTC, DCD, DICE, and other priority events.
  • Conduct high-volume, high-quality outreach through phone, email, LinkedIn, and other channels as appropriate; persist with disciplined follow-up until meetings are booked, declined, or clearly dispositioned.
  • Drive RSVP conversion and meeting confirmations so our executives, meeting rooms, and hosted events are fully leveraged with the highest-value interactions possible.
  • Research target companies, attendees, and decision-makers using attendee lists, CRM data, LinkedIn Sales Navigator, ZoomInfo/Apollo, company websites, partner ecosystems, and other intelligence sources.
  • Build and maintain clean event contact lists with account priority, role/title, relationship context, outreach status, and next-step tracking; identify likely attendees even when official attendee lists are unavailable.
  • Create repeatable call lists, outreach templates, and event-by-event databases so each show becomes easier and more productive over time, with institutional knowledge carried forward year after year.
  • Maintain accurate tracking of meetings booked, RSVP status, contact quality, no-shows, follow-up completion, and target-account coverage in CRM and event trackers.
  • Partner closely with Marketing, Sales, account leaders, and event owners to align target lists, messaging, executive priorities, and meeting-room schedules before each event.
  • Support pre-event, on-site, and post-event follow-up workflows so leads are routed appropriately, commitments are honored, and customer touchpoints are not lost after the show.
  • Coordinate as needed with alliance partners, OEMs, ecosystem partners, sponsorship partners, and strategic/channel partners where they are part of the event strategy.
  • Represent Johnson Controls professionally in every interaction, combining persistence, responsiveness, and a hospitality mindset to create a polished customer experience.
  • Continuously improve outreach messaging, targeting, and process discipline based on results, feedback, and KPI trends to strengthen event ROI over time.

Benefits

  • Competitive salary
  • Paid vacation/holidays/sick time
  • Comprehensive benefits package including 401K, medical, dental, and vision care.
  • On-the-job/cross-training opportunities
  • Encouraging and collaborative team environment
  • Dedication to safety through our Zero Harm policy
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