Manager, Social Media

AmazonNewark, NJ
9d

About The Position

We are seeking a dynamic Manager of Social Media to lead our brand's social media presence across North America. This role combines hands-on day-to-day channel management with cross-functional collaboration to develop innovative content, drive marketplace expansion, and support organizational priorities through compelling social storytelling. You will be a tactical executor who can balance operational excellence with strategic thinking.

Requirements

  • 4+ years of professional non-internship marketing experience
  • Experience managing or working within cross-functional marketing and creative teams
  • 4+ years experience managing multiple social media platforms
  • Experience implementing social platform specific best practices and algorithm dynamics
  • Experience with social media analytics tools and platforms
  • Experience creating performance reports and dashboards
  • Experience managing external agencies and vendor relationships
  • Experience developing compelling content concepts

Nice To Haves

  • Experience in multi-territory campaign management
  • Experience in ownership of projects and communicating timelines and executing independently
  • Experience with data/analytics and using data to make decisions
  • Experience in project management
  • Experience in influencing senior leadership through data driven insights

Responsibilities

  • Manage day to day operations across primary US social channels including X, Facebook, Instagram, and Threads
  • Develop social content in partnership with agency partners that drives engagement and brand affinity
  • Monitor channel performance and optimize posting strategies based on analytics and audience insights
  • Track and report on key social media metrics and KPIs across all channels (reach, engagement, follower growth, conversions, etc.)
  • Develop performance dashboards to monitor real-time channel health and campaign effectiveness
  • Prepare regular reporting (weekly/monthly/quarterly) on social performance, trends, and insights for leadership
  • Partner with internal teams (Brand and Content Marketing, Creative, Editorial, Media, Content, Product Marketing) to align social strategy with key product releases and business initiatives
  • Collaborate on content briefs with cross-functional stakeholders to ensure social amplification of organizational priorities
  • Work with Head of Organic Social on implementation of social channels across new marketplace platforms and geographic regions
  • Identify opportunities to activate cultural moments and viral trends

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
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