Manager, Marketing - LATAM

SharkNinja

7d

About The Position

As a Local Marketing Manager for LATAM, you will own the end-to-end go-to-market execution in your region. You are the local consumer expert and executional lead, responsible for translating regional and global strategies into culturally relevant, commercially impactful marketing plans that drive growth. This role is highly hands-on and cross-functional. You will work closely with cross-functional teams, including product development, sales and global teams, to understand market trends, competitive landscapes and consumer behaviors, using this data to inform marketing and pricing strategies.

Requirements

• 5+ years of experience in Marketing
• Strong experience executing go-to-market launches in a local or in-country role
• Proven ability to work effectively in a matrixed, global organization
• Deep understanding of local market dynamics, retail environments, and consumer behavior
• Strong commercial and analytical skills, with the ability to turn insights into action
• Highly collaborative, proactive, and comfortable working hands-on in the details
• Fluent in local language

Nice To Haves

• Experience working with distributors and/or emerging markets a strong plus

Responsibilities

• Support the execution of go-to-market communications across all consumer touchpoints.
• Localize regional messaging and creative to ensure clear consumer understanding of products and brand.
• Support development and rollout of assets across packaging, digital, social, influencer, and retail.
• Support local product launches and lifecycle activities in line with the regional roadmap.
• Build understanding of assigned categories, including consumer needs, pricing, and competitors.
• Help gather and summarize insights to support launch and planning decisions.
• Support channel execution and retail activation aligned to business objectives.
• Assist with product listings, launch readiness, and distribution expansion.
• Work cross-functionally within a local and regional matrixed organization.
• Be hands-on, organized, and adaptable, managing multiple priorities and timelines.
• Contribute ideas and practical solutions to improve execution.

Benefits

• medical insurance
• dental insurance
• vision insurance
• flexible spending accounts
• health savings accounts (HSA) with company contribution
• 401(k) retirement plan with matching
• employee stock purchase program
• life insurance
• AD&D
• short-term disability insurance
• long-term disability insurance
• generous paid time off
• company holidays
• parental leave
• identity theft protection
• pet insurance
• pre-paid legal insurance
• back-up child and eldercare days
• product discounts
• referral bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1,001-5,000 employees