Manager, Integrated Marketing

J.CrewNew York, NY
Hybrid

About The Position

J.Crew gets you dressed every day, for every occasion. Since 1983, we’ve been creating classics that feel familiar and refreshingly new, crafted with unbeatable quality and distinctive point of view—it’s no wonder we’ve been in your closet for four decades and counting. Today, we continue to do the classics our way, inspiring not only how you shop but how you define your personal style. Our commitment runs deeper than just making great clothes—we’re proud of our role in getting you dressed with confidence, character, and celebrating a distinctly American sensibility that makes us who we are. Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace. J.Crew is seeking a Manager of Integrated Marketing to support the execution of seasonal go-to-market (GTM) plans across channels for brand, women's & kids. This role is responsible for translating product and marketing priorities into structured briefs, ensuring cross-functional alignment, and driving disciplined execution across integrated marketing workstreams. This role partners closely with Product Marketing, Merchandising, E-commerce, Creative Services, Men's Brand Marketing and broader channel teams to ensure seasonal initiatives are executed with clarity, consistency, and commercial alignment.

Requirements

  • 4-6+ years of experience in integrated marketing, marketing operations, or project management roles
  • Experience in fashion, retail, or consumer lifestyle brands strongly preferred
  • Strong understanding of seasonal planning and go-to-market execution
  • Proven experience managing cross-functional workflows in fast-paced environments
  • Experience writing structured creative briefs and managing approval processes
  • Strong organizational, communication, and project management skills

Nice To Haves

  • Experience working within merchandising-led or product-driven organizations
  • Familiarity with retail seasonal calendars and omnichannel execution
  • Exposure to e-commerce and digital marketing ecosystems
  • Experience supporting global or wholesale marketing functions

Responsibilities

  • Support seasonal go-to-market planning in partnership with Product Marketing and cross-functional stakeholders
  • Help translate seasonal priorities into structured marketing plans across channels
  • Ensure alignment of seasonal narratives, product priorities, and commercial objectives across teams
  • Partner with Merchandising and E-commerce to ensure product and category-level business needs are reflected in seasonal plans
  • Own and manage the end-to-end GTM creative briefing process in partnership with the VP of Creative Services and cross-functional partners
  • Translate seasonal and product priorities into clear, actionable, execution-ready briefs for Creative and channel teams
  • Manage briefing timelines, feedback loops, and approvals to ensure on-time execution
  • Maintain consistency, structure, and operational rigor across all GTM briefs
  • Ensure integrated execution across email, site, paid media, organic social, and retail channels
  • Align messaging, timing, and asset delivery across all consumer touchpoints
  • Serve as the central project management lead across GTM workstreams
  • Partner with channel owners to ensure execution reflects approved briefs and seasonal priorities
  • Track dependencies across teams and proactively manage risks or misalignment
  • Maintain visibility into digital execution calendars and cross-channel sequencing
  • Work collaboratively to translate seasonal GTM plans into channel-specific digital execution maps (email, site, paid media, loyalty, social)
  • Ensure clarity of content hierarchy, timing, and storytelling flow across digital touchpoints
  • Partner with E-commerce and Digital teams to ensure execution aligns with business priorities and site merchandising needs

Benefits

  • Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
  • We offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
  • In addition to our hybrid work model, we also close our office at 1:00 PM every Friday during the Summer months.
  • We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
  • In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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