Manager, Influencer Partnerships

Clarins USA, Inc.•New York, NY

1d•$90,000 - $95,000•Hybrid

About The Position

A global leading skincare and make-up company, Clarins Group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Its raison d’être is "making life more beautiful, passing on a more beautiful planet". Operating in more than 150 countries, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas. Because our 8,000 talents are unique, we are committed to promoting diversity in all its forms. Do you want to help write the next chapter of our story? We are looking for a Manager, Influencer Partnerships based in New York City. The role: You will increase brand desirability and resonance through critical relationships, placements and paid partnerships within the celebrity/influencer community. In an environment where influencer marketing is essential for building connections and driving engagement, you will play a critical role in the management of Clarins influencer strategy and execution from a PAID standpoint. The role will evaluate, contract, and execute partnerships for campaigns and evergreen. This role will be focused on driving brand awareness, resonance, and relevance while capturing content and analyzing performance.

Requirements

Minimum 4-5 years of experience in influencer/social/PR/communications/contract or related space
General knowledge of and interest in the beauty industry and media landscape
Solid network of influencer talent, agents, publicists, celebrities, and other industry-related gatekeepers
Demonstrated ability to drive results through relationship building with numerous partners
Strong project management skills and the ability to organize and prioritize to meet deadlines
Experience creating and managing workflows and calendars
Fluency with analytics and interpreting data into creative, action-oriented insights strategy
Proficiency in Microsoft Office – Word, Excel, PowerPoint

Responsibilities

Support the development & execution of multi-faceted influencer paid strategy designed to improve the desirability and resonance of the brand – increasing reach, engagement, consideration and conversion.
Manage influencer partner identification and their respective team relationships, including communication, negotiation, contracts, product management/gifting (for paid posts) and briefing, paid posts, and performance analytics.
Manage influencer paid campaigns from ideation and pitching to campaign execution, including paid engagements and special partnership integrations. Manage evergreen influencer partnerships for both influencer sharing and owned assets (organically O&O shared, digital, and media).
Monitor influencers and influencer trends on analytics platforms, build and manage a database in partnership with Communications/PR team, to drive influencer strategy, partner identification, events, both always-on and campaign-based.
Manage influencer, affiliate influencer (RCOM/ECOM) and special projects respective budgets; manage talent budgets for content as needed.