Manager, Global Marketing - Balmain Beauty

Estée Lauder CompaniesNew York, NY
$85,000 - $139,600

About The Position

Drive the successful development and implementation of innovative marketing strategies and initiatives for Balmain Beauty. Lead strategic product development, campaign planning, and cross-functional collaboration to enhance brand equity, fuel business growth, and create impactful consumer experiences across global markets.

Requirements

  • 5+ years of related experience in marketing, preferably within beauty, luxury, or fashion industries.
  • Passion for beauty innovation and forward-thinking marketing strategies.
  • Strong analytical, organizational, and project management skills, with demonstrated leadership capabilities.
  • Proven ability to synthesize data to drive business decisions and strategic recommendations.
  • Exceptional written and verbal communication skills, with the ability to prioritize tasks and motivate teams effectively.
  • Trend-hunting mindset and creative problem-solving abilities in lean, entrepreneurial environments.
  • Proficiency in Excel, Word, PowerPoint, and familiarity with corporate systems and analytics tools

Nice To Haves

  • Experience with global marketing initiatives and cultural sensitivity in international markets is a plus.

Responsibilities

  • Lead the development of product pipelines, calendars, and marketing strategies aligned with brand priorities.
  • Identify white space opportunities using insights from consumer research, social listening, and market trends.
  • Conduct market research and create business cases to guide product development and concept ideation.
  • Manage digital-first launches, ensuring alignment with budgets, goals, and the consumer journey.
  • Oversee sourcing solutions, creative briefs, and claims testing to drive seamless execution.
  • Analyze sales trends, competitive insights, and performance metrics to refine strategies and recommendations.
  • Drive innovation in marketing technologies and stay ahead of industry trends to enhance engagement.
  • Utilize analytics to track engagement and measure campaign effectiveness, adjusting plans to maximize results.
  • Collaborate across teams to optimize operational efficiencies and maintain brand excellence.

Benefits

  • health insurance coverage
  • wellness and family support programs
  • life and disability insurance
  • retirement savings plans
  • paid leave programs
  • education-related programs
  • paid holidays and vacation time
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