Manager, Engineering - Marketing Cloud

Publicis Groupe • Birmingham, MI

4d

About The Position

We're seeking a certified Marketing Cloud Developer to create sophisticated, personalized marketing experiences across the full Salesforce Marketing Cloud platform. You'll build dynamic, data-driven campaigns that engage customers at every touchpoint.

Requirements

• Salesforce Marketing Cloud Developer Certification (required)
• 5+ years as a Marketing Cloud Developer
• 5+ years of SQL, web services, and API development experience (REST/SOAP)
• Expert-level proficiency in Content Builder, Automation Studio, and Journey Builder
• Strong understanding of Journey Orchestration for complex, multi-channel customer experiences
• Experience with multi-channel orchestration including SMS, push notifications, and direct mail integration
• Strong coding abilities in Java, JavaScript, or Python
• Hands-on experience with Marketing Cloud scripting languages (AMPScript, SSJS)
• Experience with JSON frameworks and data manipulation
• Proficiency with cURL and API testing tools
• Solid understanding of database concepts and data management principles
• Experience developing AMP (Accelerated Mobile Pages) emails for interactive content

Nice To Haves

• Additional Salesforce Marketing Cloud certifications
• Experience with advanced features like Einstein and Interaction Studio
• HTML/CSS skills for email and landing page development
• Understanding of marketing automation best practices

Responsibilities

• Build personalized, dynamic messages and landing pages using advanced Marketing Cloud tools
• Create custom integrations using REST/SOAP APIs and web services
• Develop Marketing Cloud scripting solutions with AMPScript and other languages
• Design and maintain advanced segmentation strategies and audience targeting
• Build complex customer journeys using Journey Builder with Journey Orchestration capabilities
• Develop multi-channel orchestration implementations including email, SMS, push notifications, and direct mail
• Configure and optimize data management processes within Marketing Cloud
• Build comprehensive reporting and analytics dashboards
• Test and troubleshoot integrations using tools like cURL
• Ensure compliance with email marketing regulations (CAN-SPAM, GDPR)
• Partner with marketing teams to transform campaign requirements into technical solutions

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances
• medical coverage
• dental
• vision
• disability
• 401k
• paid time off

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees