Manager, Digital Content

USA Swimming•Colorado Springs, CO

2d•$65,000 - $75,000•Onsite

About The Position

Reporting to the Senior Director, Communications, the Manager, Digital Content supports all and manages specific aspects of communications for USA Swimming and the USA Swimming Foundation. The Communications Team, led by the Senior Director, Communications, supports the organization in the core functions of communications, public relations, media relations, print and digital publications, digital and social content, athlete promotion, organizational storytelling and internal member communications. Essential Duties & Responsibilities Support the Senior Director, Communications in cultivating the public image of USA Swimming and the USA Swimming Foundation through internal and external communications using a multitude of channels; primarily Meta platforms, X, LinkedIn, TikTok etc. Contribute to all internal and external communications, public relations, media relations and operations, including and not limited to: Develop messaging while collaborating across the organization. Support the planning and execution of communications and media operations at all National events, including U.S. Olympic Team Trials – Swimming, National Championships, U.S. Open and the Pro Swim Series. Support the planning and execution of communications and media operations for the U.S. National Team at international events, including World Championships, Olympic Games and others. Support PR initiatives for the organization (events, campaigns, programs, etc.). Communications lead for the following areas: Manage digital content strategy, development and execution, including and not limited to: Oversee the strategy and execution of USA Swimming’s social and communications content calendars. Coordinate content ideas and execution with USA Swimming athlete members, developing compelling original content. Oversee the content strategy for USASwimming.org. Assist with the editing and designing on USASwimming.org. Create, edit and review digital graphics. Assist with video and photo capturing and editing as needed. Create media guides for major national and international events. Support Senior Director, Communications with CRM and Marketing Automation system maintenance, execution and strategic planning. Other duties, as assigned.

Requirements

In-depth knowledge and practice of industry standard public relations, media relations and communications best practices.
Effective verbal and written communication skills across multiple channels and for a multitude of audiences to ensure accurate and desired messaging is achieved and maintained.
Exceptional interpersonal skills.
Execute and deliver messaging while maintaining a professional and respectful demeanor.
Strong supervisory and leadership skills.
Ability to function and adapt well in a fast-paced environment.
Ability to work well with others in a collaborative environment.
Organizational skills and meticulous attention to detail.
Time management and the ability to consistently meet deadlines.
Ability to prioritize tasks and produce appropriate responses to internal and external requests, delegating when appropriate.
Proficient in social media execution and data analysis platforms, Adobe Creative Suite, Microsoft Teams and Office Suite, Zoom, media management platforms, project management platforms, website publishing and customer relationship management platforms.
Bachelor’s degree in communications, public relations, journalism, digital storytelling or related field.
Minimum five years’ experience working in communications, media relations, public relations, journalism, digital storytelling or related field.
Minimum two years’ experience in a supervisory role.
Experience with CRM and Marketing System Automation required.
Must be able to work occasional nights and weekends.
Must be able to lift up to ten (10) pounds.
Must be able to travel and perform essential duties and responsibilities, both domestically and internationally, up to 20% of the year.
Must maintain documentation that allows for international travel for the duration of employment.
This position works in an office setting in the USA Swimming headquarters office in Colorado Springs, Colorado; must be willing to relocate to Colorado Springs, Colorado, or the surrounding area.

Nice To Haves

Experience working in sports preferred.
Familiarity with Greenfly, Slate, Meltwater, Monday and Marketing Cloud platforms would support success in this role.

Responsibilities

Support the Senior Director, Communications in cultivating the public image of USA Swimming and the USA Swimming Foundation through internal and external communications using a multitude of channels; primarily Meta platforms, X, LinkedIn, TikTok etc.
Contribute to all internal and external communications, public relations, media relations and operations
Develop messaging while collaborating across the organization.
Support the planning and execution of communications and media operations at all National events, including U.S. Olympic Team Trials – Swimming, National Championships, U.S. Open and the Pro Swim Series.
Support the planning and execution of communications and media operations for the U.S. National Team at international events, including World Championships, Olympic Games and others.
Support PR initiatives for the organization (events, campaigns, programs, etc.).
Manage digital content strategy, development and execution
Oversee the strategy and execution of USA Swimming’s social and communications content calendars.
Coordinate content ideas and execution with USA Swimming athlete members, developing compelling original content.
Oversee the content strategy for USASwimming.org.
Assist with the editing and designing on USASwimming.org.
Create, edit and review digital graphics.
Assist with video and photo capturing and editing as needed.
Create media guides for major national and international events.
Support Senior Director, Communications with CRM and Marketing Automation system maintenance, execution and strategic planning.
Other duties, as assigned.