Manager Digital Content

ERCOTTaylor, TX
7d$112,178 - $190,703

About The Position

At ERCOT, our diverse and dynamic work environment provides a platform on which employees can work together to build the future of the Texas power grid and wholesale market utilizing the latest technologies and resources. We encourage you to join our talented, dedicated workforce to develop world-class solutions for today and tomorrow’s energy challenges while learning new skills and growing your career. ERCOT is committed to fostering inclusion at all levels of our company. It is the cornerstone of our corporate values of accountability, leadership, innovation, trust, and expertise. We know that individuals with a wide variety of talents, ideas, and experiences propel the innovation that drives our success. An inclusive and diverse workforce strengthens us and allows for a collaborative environment to solve the challenges that face our industry today and in the future. JOB SUMMARY Oversees the planning, design, and delivery of the ERCOT public, secure, and internal digital channels. Responsible for oversight of the creation and implementation of comprehensive digital marketing strategies that align with business objectives and drive online growth. Sets the overall direction for digital content for the organization and continuously looks for opportunities to improve and optimize the user experience across digital platforms. Plans and delivers effective digital strategies to achieve business goals and key objectives.

Requirements

  • Requires minimum 8 years job related work experience and 2 years in a leadership role in excess of degree requirements.
  • Minimum years of job related experience can include time in leadership roles.
  • Bachelor's Degree : Business, MIS, Computer Science or related field (Required) or a combination of education and experience that provides equivalent knowledge to a major in such fields is required

Responsibilities

  • Responsible for hiring, coaching, training, and performance management of staff.
  • Frequently interacts with reporting supervisors, customers, and/or functional peer group managers, normally involving matters between functional areas or customers.
  • Responsible for the management of subordinate staff within a department.
  • Typically has individual contributors as direct reports, but could have supervisory direct reports.
  • Has full responsibility for direct reports.
  • Generally provides input to budgeting and financial decisions that impact the department.
  • Requests approval for financial actions beyond a limited scope.
  • Provides day-to-day leadership by setting priorities, assigning work, and ensuring timeliness and quality standards are met for the digital content team
  • Oversees digital marketing initiatives, including social media presence and content marketing efforts, to increase brand awareness and engagement
  • Assigns and participates in completion of projects centered on digital content and standards related to ERCOT’s online presence and website design
  • Assists in setting priorities for the management of the accuracy, timeliness, and integrity of content flow between channels and other systems
  • Maintains ERCOT’s effectiveness and efficiency by working with various ERCOT departments to define, deliver, and support strategic plans related to digital content management
  • Oversees and participates in business processes and procedures to support timely and accurate management of public, secure, and internal content according to protocols and courtesy-posting internal protocols
  • Promotes understanding of the value and importance of digital content and channels to other stakeholders
  • Researches business situations, uses collaborative consulting to coordinate and perform necessary action for both internal and external content issues
  • Utilizes a solid working knowledge of capabilities and direction of technology, coupled with an in-depth knowledge of the business needs to support assigned projects
  • Demonstrates sound analytical and diagnostic skills dealing with issues that are not readily defined and/or conflict with available information
  • Identifies risks and works to mitigate them in relation to department process responsibilities
  • Provides oversight for documentation in support of internal and external audits
  • Defines and tracks KPIs for web traffic and engagement and uses analytics tools to optimize content and campaigns
  • Establishes content governance policies, content calendars, and approval workflows to maintain consistency and quality
  • Develops protocols for urgent updates or outage messaging across digital channels

Benefits

  • ERCOT offers an excellent benefits package, which includes health, dental, vision, life insurance, long/short-term disability insurance, long-term care insurance, Section 125 Flexible Spending Account, and a Retirement Savings Plan.
  • The medical, dental, vision, and quality-of-life benefits offered by ERCOT are second to none.
  • Full-time employees are eligible to enroll in benefits on the first of the month following the date of hire.
  • Additionally, 401(k) plans are available to help employees plan for the future.
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