Manager, Customer Advocacy & Social Media

Ataccama•Boston, MA

3h•$110,000 - $180,000•Hybrid

About The Position

The biggest hurdle to AI success is not technology or ambition, but data you can trust. Most organizations struggle to power AI initiatives with messy, siloed data that is growing at an unprecedented rate and manual effort that can’t possibly manage it. Facing board mandates for AI-driven transformation, C-suite leaders cite data issues as their biggest challenge. So how do you get data AI-ready? Yesterday’s reactive, resource-heavy data management tools and processes won’t work anymore. Ataccama’s agentic platform offers an intelligent, fast, and scalable approach that gives the modern AI enterprise all of the capabilities they need to trust their data. The Ataccama ONE AI Agent autonomously identifies and helps you fix data quality issues at the source, offering unified AI-assisted execution across: - Data quality and observability: Ensure data is accurate, complete, and consistent, no matter where it resides and flows. - Lineage: Understand data origin and flow, crucial for confidently feeding AI models and agents. - RDM: Achieve faster standardization and stewardship with an AI agent. - The Data Trust Index: Get a real-time view of data reliability to successfully implement the medallion architecture. Benefit from the Ataccama MCP Server as a proprietary safeguard to ensure external agents operate on governed, verified data. With Ataccama, you can trust your data and fuel your AI. The Role As the Manager of Customer Advocacy & Social Media , you aren't just managing social handles; you are building a movement. Your mission is to highlight our innovative customers and harness them as a strategic growth lever. By cultivating an elite community of data leaders, you will secure the external validation required to prove that Ataccama is the only choice for Data Trust in the AI age. You will own the bridge between Customer Success and Market Perception , ensuring that every marquee win fuels the engine of social proof. Your Challenge Cultivate the "Data Trust" Community Build and nurture a community of customer advocates who provide third-party endorsement of our platform. Focus specifically on building uncontested credibility within the Financial Services vertical by engaging key personas like CDOs and Risk Officers. Turn customer successes into human, engaging stories that break through the monotonous B2B chatter. Orchestrate Market Authority (G2, Gartner, & AEO) Drive a consistent volume of high-quality reviews on Gartner Peer Insights and G2 to maintain market leadership. Ensure all customer-led content is optimized for Answer Engine Optimization (AEO), feeding AI-curated search results with deep semantic context. Leverage customer voices to secure share of answer citations across conversational AI interfaces. Stay ahead of channels and online domains that underscore brand credibility and ensure our strategies adapt to include these moving forward. Video-First Social Influence Lead the production of short, focused technical videos and customer testimonials that demonstrate our "ONE AI Agent" in action. Manage our social presence as a platform for advocacy and validation, rather than just corporate announcements. Measure success through YouTube views and social engagement that leads to agentic platform demo requests. Strategic Reference Management Maintain a robust pipeline of marquee case studies that align with our 2026 strategic bets. Partner with the Demand Generation, Partner and Growth Marketing teams to integrate customer proof points into account-based playbooks. Social Media & Social Proof Strategy Own Ataccama’s presence on all social channels. Ensure that we leverage these channels for authentic customer storytelling as often as possible. Develop a well-rounded social content mix strategy that is appropriate for each social platform.

Requirements

Advocacy Specialist: You have a proven track record of turning "happy customers" into a "strategic lever".
AI-Forward: You understand how AI is reshaping the way buyers engage with brands and are ready to evolve strategies accordingly.
Storyteller: You can bring levity to data management and speak the language of data leaders, IT, and business stakeholders.
Social Expert: You understand LinkedIn, Instagram, TikTok, Reddit, and similar platforms, and know how B2B brands can/should plug into these for maximum impact.
Executive Amplifier: You know how to elevate senior leaders through peer-to-peer influence. You can translate executive POVs into authentic, high-impact LinkedIn and influencer-style social narratives that engage other data leaders.

Nice To Haves

Domain Knowledge preferred but not required: Experience in the data, analytics, or AI ecosystem and an understanding of the realities facing modern data leaders is a nice-to-have.

Responsibilities

Cultivate the "Data Trust" Community
Orchestrate Market Authority (G2, Gartner, & AEO)
Video-First Social Influence
Strategic Reference Management
Social Media & Social Proof Strategy

Benefits

Medical Insurance (including vision & dental)
401(k) with employer match contribution
Life Insurance
Long-term disability insurance
Employee Assistance Program (EAP)
Long-Term Incentive Program
"Bring Your Friend" referral program
Get paid vacation plus the freedom of Flexible Time Off (FTO)-a policy that lets you take additional time off when needed, supporting your work-life balance and well-being
5 sick days
The Global Family Support Program - a paid leave program to help all parents focus on the new addition to their family
Flexible working hours & hybrid work setup
Conference tickets to the best industry events of the year
Online courses & company access to Udemy to hone your skills
Company laptop
Personal cell phone contribution