Manager, Campaign Marketing

GartnerIrving, TX
6h$86,000 - $118,000Hybrid

About The Position

The Reprints Campaign Expert provides world-class, omni-channel marketing campaign guidance to our clients - technology marketers - using licensed Gartner research reports (Reprints). This role is ideal for an experienced B2B marketer who enjoys helping clients run efficient, effective campaigns . As a member of the product organization , you will combine client-facing campaign guidance with research and content creation that improves how we support Reprints campaign success at scale. You’ll partner closely with Client Success and Service Delivery teams to deliver repeatable best practices, strengthen campaign outcomes, and improve product utilization .

Requirements

  • 5-7 years of relevant experience in B2B marketing (content marketing, demand generation, ABM, lifecycle/nurture, product marketing, field/event marketing, or related areas)
  • Demonstrated ability to design and improve multi-channel campaign approaches, including setting measurable goals and optimizing against performance signals.
  • Strong consultative/client-facing skills: ability to lead conversations, influence outcomes, and translate complexity into clear recommendations.
  • Comfort with measurement and performance discussion (defining KPIs, interpresting results, and guiding optimization).
  • Strong written communication and content-building ability (templates, best practices, enablement materials).
  • High ownership and operational rigor: Organized, reliable follow-through, and strong documentation habits.

Nice To Haves

  • Experience working with enterprise technology marketers and complex buying committees.
  • Experience building or maintaining campaign frameworks, playbooks, or enablement programs at scale.
  • Familiarity with content-led demand generation and thought leadership distribution models
  • Experience partnering cross-functionally with Customer Success / Services organizations

Responsibilities

  • Use multiple sources of input to build a deep understanding of how clients successfully use Gartner Reprints in marketing campaigns (including goals, channels, messaging , and execution)
  • Meet with clients to consult and guide on key aspects of Reprints campaigns, such as: Campaign strategy and content selection Channel strategy and orchestration (omni-channel planning) Campaign measurement, optimization, and performance storytelling Effective utilization across common and less-common Reprints use cases
  • Recommend and advise on using standardized campaign templates and best-practice patterns to improve consistency, efficiency, and outcomes.
  • Research successful client strategies and turn findings into: Stronger client-facing guidance Internal enablement for Client Success teams Product insights that inform future improvements
  • Assist in creating self-serve help content (written and multimedia) to improve client onboarding, campaign execution, and measurement.

Benefits

  • Gartner offers world-class benefits
  • highly competitive compensation and disproportionate rewards for top performers.
  • In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.
  • generous PTO
  • a 401k match up to $7,200 per year
  • the opportunity to purchase company stock at a discount

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Education Level

No Education Listed

Number of Employees

5,001-10,000 employees

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