Marketing Campaign Manager

DelineaRedwood City, CA
2d

About The Position

Delinea is a pioneer in securing human and machine identities through intelligent, centralized authorization, empowering organizations to seamlessly govern their interactions across the modern enterprise. Leveraging AI-powered intelligence, Delinea’s leading cloud-native Identity Security Platform applies context throughout the entire identity lifecycle – across cloud and traditional infrastructure, data, SaaS applications, and AI. It is the only platform that enables you to discover all identities – including workforce, IT administrator, developers, and machines – assign appropriate access levels, detect irregularities, and respond to threats in real-time. With deployment in weeks, not months, 90% fewer resources to manage than the nearest competitor, and a 99.995% uptime, Delinea delivers robust security and operational efficiency without compromise. Learn more about Delinea on Delinea.com, LinkedIn, X, and YouTube. Join our passionate, global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status quo in security, we want to hear from you. Apply today to help us achieve our mission. In this role you will execute North America demand generation campaigns and marketing programs for a Delinea product line, including outbound campaigns like email, webinars, contests and improve lead flow through lead nurturing. You will work with a Sr. Campaign Manager to determine the right mix of tactics, build execution timelines to keep programs on track, coordinate with other marketing groups, and evaluate results to identify repeatable, high-performing campaigns. Your work will support integrated campaign objectives and performance targets.

Requirements

  • 1-3 years of B2B marketing campaign management, integrated campaigns, demand generation, and program management experience required
  • Bachelor’s Degree in Marketing, Communications, Journalism, or equivalent experience
  • Strong ability to execute complex projects with multiple handoffs on a deadline is required
  • Strong marketing and analytics skills and understanding of marketing attribution and waterfalls to be able to report on campaign success and identify what’s not working.
  • Strong results orientation with a keen sense of urgency to get things done.

Nice To Haves

  • Experience at a fast-paced technology or SaaS company is preferred
  • Experience with the following systems is a plus: Asana, HubSpot, Salesforce, and SalesLoft.

Responsibilities

  • Execute campaigns and programs to support business objectives, generating net new leads that result in the achievement of pipeline and revenue objectives.
  • Apply analytics and insights to optimize campaigns, deliver higher quality responses, and improve conversion rates through the funnel.
  • Proficient with modern project management platforms (Asana preferred) to develop project plans and lead project teams to execute efficiently and on a deadline.
  • Manage deadlines and tasks for ongoing projects across writers, designers, digital, web, ops, and social teams.
  • Measure results and maintain ongoing reporting for marketing leadership.
  • Identify opportunities and roadblocks early and often to capitalize or course-correct as needed.

Benefits

  • We offer competitive salaries, a meaningful bonus program, and excellent benefits, including healthcare insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, time off plans, and paid company holidays.
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