Lease-Up Specialist

RISE A Real Estate Company • Jacksonville, FL

4d • Onsite

About The Position

RISE is seeking a highly motivated and experienced Lease-Up Specialist to support the successful launch of new communities across our portfolio. This is a deployment-based position designed for a leasing professional who thrives in fast-paced environments and excels at building momentum from the ground up. The Lease-Up Specialist travels from project to project to activate pre-leasing strategies, establish market presence, generate demand, and support onsite teams during the critical early phases of lease-up. When not deployed, this role is based out of our Jacksonville corporate office , supporting corporate leasing and marketing initiatives, training programs, and portfolio-wide performance analysis. This position supports student housing, 55+ active adult, conventional multifamily, and military housing and plays a critical role in achieving leasing velocity and occupancy targets outlined in each community’s start-up budget.

Requirements

• 3–7+ years of leasing, sales, or lease-up experience in market-rate housing environments
• Demonstrated success in new construction or lease-up communities
• Strong understanding of leasing metrics, budgets, absorption models, and performance tracking
• Exceptional interpersonal, presentation, and training skills
• Ability to work independently and adapt quickly in new markets
• Comfortable with extensive, multi-state travel and project-based deployments
• Proficiency with property management systems, CRMs, and reporting tools
• Highly organized, strategic, and solutions-oriented

Responsibilities

• Lease-Up Activation & Market Entry
• Deploy to new communities prior to opening to initiate pre-leasing strategies, marketing activation, and local outreach
• Establish strong community presence through events, partnerships, and professional relationships
• Build, track, and manage prospect waitlists leading up to opening
• Support grand openings, model launches, and early move-in phases
• Serve as the on-site leasing lead during early-stage lease-up until permanent staffing is stabilized
• Team Support & Training
• Provide hands-on training to onsite leasing teams on leasing best practices, tour flow, CRM usage, objection handling, and closing techniques
• Reinforce company culture, accountability, and leasing expectations
• Support onboarding, coaching, and temporary office coverage when needed
• Transition leasing ownership back to onsite leadership once stabilized
• Leasing Performance & Data Management
• Track leasing performance against start-up budgets, occupancy milestones, and absorption goals
• Monitor lead sources, pipeline health, conversion ratios, pricing, and concessions
• Identify trends, challenges, and opportunities and provide recommendations to leadership
• Maintain accurate reporting and communicate progress to Regional Directors and corporate leadership
• Prospect & Community Outreach
• Plan and execute prospect-driven events including open houses, discovery events, and outreach initiatives
• Coordinate with local businesses, brokers, employers, and community leaders
• Set measurable goals for each event and track results
• Represent the RISE brand professionally in every market
• Marketing & Brand Collaboration
• Partner with the corporate Marketing team to launch and optimize digital and local campaigns
• Support SEO, PPC, social, and ILS initiatives
• Assist with content creation, photography, and local storytelling during lease-up
• Monitor marketing performance and provide real-time feedback to improve results
• Corporate Office Support (Non-Deployment Periods)
• Support corporate leasing initiatives, training programs, and lease-up playbooks
• Collaborate with marketing and operations teams on future community launches
• Participate in performance reviews, leasing audits, and secret shops as needed

Benefits

• Competitive Compensation: Based on experience
• Performance-Based Incentives: Includes deployment and milestone-driven bonus opportunities
• Pay Schedule: Paid semi-monthly
• Paid Time Off: Vacation, sick time, and a floating holiday
• Health Benefits: Medical, dental, vision, EAP, and more
• 401(k) with Company Match
• Insurance Coverage: Begins the 1st of the month after your hire date

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed