Junior Digital PR Specialist- Contract
About The Position
Primacy is building the next evolution of search and AI visibility. As large language models reshape how brands are discovered and cited, authority is no longer just about rankings — it’s about entity strength, co-citation, and category presence across the web. We’re looking for a Digital PR Specialist to help execute high-impact authority and visibility initiatives for our clients. This role blends digital PR, outreach, content syndication, and SEO execution. It is execution-heavy and ideal for someone early in their career who wants to grow at the intersection of SEO, AI visibility, and brand authority. Please expect ~20 hours/month. This is not a traditional PR role. This is a performance-oriented authority-building role embedded within our SEO team.
Requirements
- 1 to 3 years experience in digital marketing, communications, journalism, or SEO
- Strong written communication skills
- Comfortable with outreach, follow-ups, and structured email campaigns
- Highly organized and comfortable working in spreadsheets and project management tools
- Curiosity about SEO, AI search, and digital authority
- Comfortable executing repetitive but strategic tasks
Nice To Haves
- Familiarity with SEO tools (Semrush, Ahrefs, etc.)
- Experience with media pitching or guest content placement
- Understanding of how backlinks impact search visibility
Responsibilities
- Authority & Outreach Execution Research and build targeted media, podcast, and publication lists aligned to client industries
- Execute structured outreach campaigns for media pitching, guest posts, and podcast placements
- Coordinate with clients to gather insights, quotes, and approvals
- Track and manage outreach pipelines in CRM or project tools
- Secure and document placements, mentions, and backlinks
- SEO & Content Support Support on-page SEO execution (metadata, internal linking, content updates)
- Assist with structured data implementation and content formatting
- Collaborate on keyword and entity research
- Ensure guest posts and placements align with SEO best practices (anchor text, positioning, entity language)
- AI Visibility Support Monitor AI share-of-voice and citation tracking tools
- Document co-citation trends and competitor mentions
- Support reporting on authority growth and AI visibility metrics
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What This Job Offers
Job Type
Part-time
Career Level
Entry Level
Education Level
No Education Listed
