Integrated Marketing Specialist, Licensing & Collectibles

Crocs, Inc. • Westminster, CO

9d • $69,000 - $79,000 • Hybrid

About The Position

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.

OverviewCrocs is seeking an Integrated Marketing Specialist to support marketing of Crocs new line of collectibles, from drop strategy to community engagement to launch execution.

In this role you’ll be a hands-on operator, cultural translator and a connector across partners, product, creative, social commerce, retail and digital teams, helping bring storytelling to life across every collectible release. This role is for someone who already lives and breathes the collector culture, whether through sneakers, trading cards, toys, streetwear or limited-edition drops, it is for someone ready to turn that passion into a scalable marketing engine.

Requirements

• Bachelor’s degree or equivalent experience in Business, Marketing, or a related field
• At least 2+ years of experience in an integrated marketing, brand marketing or social role; experience working in footwear, toys, fashion or pop culture brands preferred
• Deep passion for culture, fandom, collecting and consumer-driven innovation. Ideally a collector yourself with an understanding of the emotional drivers behind limited drops.
• Has familiarity with drop culture, blind boxes, live shopping and creator-driven commerce; has experience working with creators, influencers and online communities
• Entrepreneurial mindset with comfort operating in ambiguity and building new ways of working
• Self-starter with strong organizational skills, able to manage multiple priorities in a fast-paced environment
• Clear communicator who can turn complex ideas into simple, compelling narratives

Responsibilities

• Help define how Crocs shows up in the collector economy and how fans experience our most special products
• Own end‑to‑end marketing execution for Crocs Collectibles drops, from pre-tease through launch and post‑drop engagement
• Manage drop calendars, marketing briefs, timelines, and asset needs across channels
• Translate collector behaviors (chase, completion, rarity, trading, display) into marketing moments and launch strategies
• Coordinate influencer, creator, and community activations tied to drops
• Support testing and learning across new platforms, formats, and engagement models
• Track launch performance and capture learnings from fan response and community feedback to continuously improve future drops and evolve best practices
• Design, build, and deliver clear and effective marketing presentations for internal stakeholders and partner meetings.

Benefits

• This position is eligible to participate in a company incentive program.
• This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees