Integrated Campaign Manager, North America

Ideals

25d•Remote

About The Position

We're looking for an East Coast–based marketer owning integrated field marketing and campaigns across North America, with a strong focus on the major financial hubs around the New York financial districts. Working in close partnership with the central and global marketing teams, you will turn our global positioning, campaign strategy and ABM framework into sharp, locally resonant programs for Tier 1 financial services accounts. You will also manage the regional integrated campaigns budget. This is a strategy and execution role: you will help shape the regional plan and then run it - designing and executing full-funnel, account-focused campaigns that combine digital, ABM, SDR plays, content, and high-impact in-person and virtual executive events, ensuring every touchpoint is orchestrated to drive meetings, opportunities and revenue in the region. We're looking for someone based in New York City (or East Coast) with the ability to spend regular time in person with Sales and customers in the financial districts and across the East Coast as needed (expect c. 20 to 30% travel for events and account visits).

Requirements

5-8 years’ experience in B2B marketing, with a focus on integrated campaigns, field marketing, ABM or demand generation.
Proven track record working with enterprise / Tier 1 accounts, ideally within financial services, fintech, SaaS or other complex B2B environments.
Demonstrated experience co-planning pipeline with sales and owning programs that lead to meetings and opportunities, not just activity.
Comfortable operating as both strategic planner and hands-on operator – from shaping the regional plan with leadership to executing the details.
Strong relationship-building skills; able to become a trusted partner to senior sales leaders and credible in conversations with C-level stakeholders.
Data-literate and experiment-minded: able to read dashboards, interpret performance, and propose clear next steps.
Excellent written and verbal communication skills; able to turn complex ideas into sharp, compelling narratives for senior decision-makers.

Responsibilities

Sales partnership
Integrated campaigns
Field marketing
ABM
Data and reporting
Global strategy localization

Benefits

Remote-first flexibility to shape your ideal workday
Home workplace budget
Co-working expense coverage
Individual IT budget for extra equipment
Top-tier tech and AI-powered tools
Access to Ideals Academy with numerous courses
Investment in external learning and development activities
Guidance in Personal Development Plan creation
Professional literature and subscriptions coverage
Support of your passion as a speaker or writer
Internal talent mobility opportunities
100% employer-paid health insurance for US employees with a 401(k) match program
Mental health activities reimbursement
Funding for sports competitions
20 business days of annual leave
Paid health-related time off
Team-building offline and online events
Budget for meetups with your local team
Generous internal referral program