Inbound Business Development Representative

ResonateWashington, DC
6hRemote

About The Position

Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team! As an Inbound Business Development Representative, you will play a key role in converting marketing-generated interest into qualified enterprise sales opportunities. This role is ideal for someone who excels at discovery, qualification, and consultative conversations with engaged prospects. You will serve as the first point of contact for inbound leads and work closely with Account Executives to build a strong, high-quality sales pipeline.

Requirements

  • Experience in sales development, inside sales, or demand generation
  • Experience qualifying inbound leads for enterprise or mid-market SaaS solutions
  • Familiarity selling to marketing, research, analytics, data, or insights teams preferred
  • Proven ability to meet or exceed meeting and pipeline targets
  • Strong technical aptitude with the ability to understand and explain data-driven or SaaS solutions
  • Proficiency with Salesforce.com, LinkedIn Sales Navigator, and lead intelligence tools
  • Excellent communication, listening, and objection-handling skills
  • Highly organized, adaptable, and effective in a fast-paced environment

Nice To Haves

  • Bachelor’s degree in business, marketing, or a related field preferred but not required

Responsibilities

  • Respond to and qualify inbound leads from marketing campaigns, events, content, and website inquiries
  • Conduct discovery conversations to understand prospect challenges, goals, and data needs
  • Assess lead fit based on ideal customer profile, business objectives, and buying readiness
  • Book qualified Account Development Leads (30-minute meetings) aligned with prospect needs and goals
  • Clearly articulate Resonate’s value proposition and position solutions effectively
  • Maintain accurate activity, notes, and lead status within Salesforce
  • Collaborate with Account Executives to ensure smooth handoffs and strong meeting outcomes
  • Stay informed on industry trends, Resonate’s solutions, and competitive positioning

Benefits

  • Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.
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