Head of Revenue Marketing

Komodo Health

1d • $223,000 - $319,000 • Hybrid

About The Position

Komodo Health is seeking a dynamic, experienced Marketing leader to build and lead a world-class demand-generation and performance marketing engine that drives measurable growth across Komodo Health’s customer lifecycle—from awareness and acquisition to expansion and retention.

Reporting to the CMO, this leader will blend strategy, analytics, and execution to scale a predictable pipeline, deepen account engagement, and elevate Komodo's presence across the market. We’re looking for a builder; someone who thrives in a fast-moving environment and is excited to establish, optimize, and scale foundational demand processes.

Requirements

• 12+ years of experience and proven results in B2B demand generation and performance marketing; SaaS or healthcare analytics experience strongly preferred.
• Builder mindset: Excels at taking ownership in an environment where processes and systems need to be built and standardized from the ground up.
• AI-forward: You've actively experimented with AI to change how Revenue Marketing gets done, not just to save time.
• Bias for speed: Driven to get things moving quickly, prioritize impact, and execute programs with speed and efficiency.
• Highly data-driven with deep fluency across marketing automation, analytics, and ABM platforms (Salesforce, Marketo/HubSpot, Google Analytics, Demandbase, 6sense, Looker, etc.).
• Strong cross-functional collaborator with the ability to partner effectively with Sales, Product, and Customer teams.
• Exceptional leadership and people development skills—able to inspire, coach, and grow a diverse marketing team.
• Strategic thinker with hands-on execution skills; equally comfortable operating at the 30,000-foot and 3-foot levels.

Responsibilities

• Develop and execute the company’s demand generation strategy across paid, owned, and earned channels, ensuring alignment with business objectives and revenue goals.
• Advance customer and prospect segmentation to refine targeting and enable both an ABM-led and an inbound go-to-market approach.
• Partner closely with Sales, Business Development, and Product Marketing to ensure unified messaging and end-to-end funnel accountability.
• Partner with Revenue Operations to ensure the MarTech stack is optimized for reliable attribution and scalable reporting, enabling quick, data-informed decisions.
• Guide budget allocation and optimization.
• Lead campaigns across digital advertising, social, email, web, and field marketing to drive qualified pipeline.
• Manage channel performance, conversion paths, nurturing, and routing in collaboration with Revenue Ops.
• Optimize advertising investments across media (programmatic, search, social, etc.) for efficiency and ROI.
• Drive lifecycle marketing efforts to increase engagement, retention, and expansion among existing customers.
• Institute a culture of continuous testing and iteration to rapidly optimize opportunity identification, become more efficient, and increase funnel velocity.
• Build and operationalize performance dashboards and reporting cadences to analyze funnel performance end-to-end. Define and rigorously track KPIs (MQLs, SQLs, Conversion Rates, ROMI), constantly diagnosing bottlenecks.
• Provide insights into market trends, customer behavior, and product adoption to inform future investments.
• Own attribution models and ensure visibility into campaign performance, CAC, and LTV metrics.
• Partner across Marketing, Product, and Sales to support launches, GTM plays, and content strategies.
• Manage agency and vendor relationships to ensure high-quality execution and ROI.
• Develop, mentor, and scale a high-performing marketing team of 5-6 professionals.

Benefits

• comprehensive health, dental, and vision insurance
• flexible time off and holidays
• 401(k) with company match
• disability insurance and life insurance
• leaves of absence in accordance with applicable state and local laws and regulations and company policy

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed