Head of Retail Services Marketing

Apple • Culver City, CA

1d • Onsite

About The Position

The Head of Retail Services Marketing leads the vision, planning and strategy
that brings Apple Services—like Apple TV, Apple Music, Apple Arcade, iCloud and
more—to life across Apple Retail physical & digital store environments. This
role partners with the Apple Retail Marketing team to create impactful Apple
Services experiences that drive education, acquisition & engagement worldwide.

DESCRIPTION

Lead a team that brings Apple Services to life across physical and digital
retail touch points. Set the vision and define short- and long-term goals for
Services within Apple Retail. Partner with Services LOBs to prioritize and
activate high-impact opportunities. Build alignment across teams and drive
unified strategy and execution. Streamline cross-functional processes to boost
speed, efficiency, and scale. Partner with internal creative teams to develop
Service-focused assets. Establish KPIs and reporting to measure impact on
Services growth.

Requirements

• 12+ years of experience leading cross-functional marketing or retail teams.
• 6 + years of people management experience with a proven track record of managing managers and leading high-performing teams.
• Strong understanding of Apple’s Services and Retail business.
• Proven ability to set vision, build alignment & manage marketing programs on a global scale.
• Excellent communicator and presenter, able to influence at all levels.
• Strategic thinker with strong operational execution.
• Experience influencing senior executive leadership.
• Collaborative leader skilled at building relationships and navigating complexity.
• Ability to be onsite; this role is an in-person, onsite position.
• Travel may be necessary from time to time, both domestic & international.

Nice To Haves

• Experience in subscription or digital services businesses.
• Deep understanding of Apple’s ecosystem marketing.
• Experience integrating marketing across physical and digital retail.
• Strong strategic planning capability connecting long-term vision to execution.
• Demonstrates Apple’s values in daily activities; helping create an environment by respecting differences and having a curiosity to learn.

Responsibilities

• Lead a team that brings Apple Services to life across physical and digital retail touch points.
• Set the vision and define short- and long-term goals for Services within Apple Retail.
• Partner with Services LOBs to prioritize and activate high-impact opportunities.
• Build alignment across teams and drive unified strategy and execution.
• Streamline cross-functional processes to boost speed, efficiency, and scale.
• Partner with internal creative teams to develop Service-focused assets.
• Establish KPIs and reporting to measure impact on Services growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees