Head of Growth and Operations

Exponent • Kansas City Metropolitan Area, KS

17h • $220,000 - $275,000

About The Position

Lead growth and operations for a well-funded media holding company in Kansas City, driving affiliate marketing, SEO, and paid media strategies to scale digital revenue and build a high-impact marketing engine. Why We Like This High ownership: Real authority and autonomy from day one to build and scale growth operations. Tech-forward marketing: Heavy use of AI and automation to drive efficiency and scale with a lean team. Cross-channel impact: Lead affiliate, SEO, paid media, and YouTube growth with full P&L accountability.

Requirements

• Hands-On Affiliate Marketing Expertise: Build and scale affiliate programs end-to-end, from recruiting publishers to optimizing commission structures, driving core revenue growth across content properties.
• Digital Marketing P&L Ownership: Own the digital marketing P&L with clear budget accountability and ROI focus, managing spend across paid search, paid social, and affiliate channels to meet aggressive growth targets.
• Process Builder with Tech Savvy: Thrive in a startup-like environment by creating scalable systems and leveraging AI tools daily to optimize content, campaigns, and operations, supporting a lean, tech-forward growth engine.

Responsibilities

• Affiliate Marketing & Revenue Growth: Architect and scale affiliate programs, manage affiliate P&L, recruit and negotiate with partners across multiple categories.
• SEO & Content Strategy: Lead organic search strategy including technical SEO, content roadmaps, and keyword targeting; collaborate with editorial to align content with commercial goals.
• Paid Media & Performance Marketing: Manage paid search and social campaigns with a focus on ROAS and budget discipline; optimize full-funnel marketing systems from awareness to retention.
• Digital Marketing P&L Ownership: Own budget allocation, vendor relationships, and ROI-driven decision making across all digital marketing channels.
• AI & Technology Integration: Deploy AI tools to enhance content production, SEO, campaign optimization, and build a lean, tech-forward marketing operation.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed